I Feel Your Pain!
Good Day, Night or Evening, my awesome and wonderful WA family members!
We all know that we want to fill the needs of those folks in our niche. If we can get them the product or service that does that, we can realize success, right?
I'd like you to consider whittling down your niche a bit. Perhaps narrowing it more that a bit.
I'm sure you have heard the words: "Your niche is too broad." What's that mean?
Let's say your niche is: Making money online. Well that's really broad! I'm sure you've narrowed it down from that.
You see, if you're too broad, then you're just part of the noise of so many that are already trying to get you niches intention.
So we are taught to go to keywords to narrow our niche, to talk about a segment of our niche that doesn't get spoken to as often.
I'd like to offer a different approach.
Rather than fill a need of you niche, let's solve a pain.
To solve a pain, you really have to get to know your niche, and narrow it down...
Perhaps to one person!
What?
Yes, let's create your perfect client, an avatar if you will humor me.
To create this avatar we should know their name, age, gender, employment, family situation, likes
and dislikes, activities, where is your avatar's ideal vacation spot, but most of all...
What is their pain point?
If you get to know someone well enough, they will tell you all about their pain. If you know their pain you can really help them by giving them the product or service that will solve their pain.
We often focus on what folks want, and then fill that desire or need.
However, if you can solve someone's pain, you have a customer for life that you've truly helped!
Someone's pain might be that they hate their job, but can't figure out a way out without creating financial hardship or maybe they're just scared of the unknown!
You can solve their pain by offering them a solution through WA!
Try When creating your ideal client. Name them, even download a picture of what they would look like to make them more real.
Create a scenario for them so you can speak directly to them as it were an old friend.
Now what is their pain point?
Solve that with a product of service and create a post just for them as if you were truly a friend writing advice for them.
Let me know how it worked!
Thanks for reading! Please comment, like and share your thoughts on this. I really enjoy being part if the WA family. Thanks you for taking me in!
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Recent Comments
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You make a very valid point here, Al! If I was in AM, I would likely try this too, my friend!
Jeff
Thanks, Al! I'll keep trudging up the path to success, no matter how steep it gets, my friend!
Jeff
I will have to try this...I am trying to narrow it down in the MMO, and I've struggled a bit. This process should really help!
Rudy
Glad to hear that, Rudy!
i have an avatar worksheet pdf. if you want to use it let me know and i’ll send it👍
Stay well!
Al
Join FREE & Launch Your Business!
Exclusive Bonus - Offer Ends at Midnight Today
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Build a Logo + Website That Attracts Customers
400 Credits
Discover Hot Niches with AI Market Research
100 Credits
Create SEO Content That Ranks & Converts
800 Credits
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All of theses are excellent points. Find what is hurting someone and try and solve that hurt. If you can continually do this over a period of time, you should have a new client or two.
Well said and well thought out.
Stephen