A Bite of Alignable and 3 Secret Sponsorships
The local capabilities have an appeal on Alignable. I have imagined such a feature like Alignable on Wealthy Affiliate that lets you sign up for lunch and learn meetings. While that maybe on hold related to our worldwide pandemic, it is a good time for planning and creativity. In my imagining, a certain amount of community credit you can buy a session to host a live event following Jay's coaching mentorship.
Then I woke up and read into more of what Alignable can provide. The platform, tools and service became an interest I want to share with this group.
Abstract / Review
After trying out Alignable, it seems like a good little tool so far. You can make promotions, and it has a way to boost the Ad sort of like Facebook or Twitter Ads. We can repurpose content to gear it toward different platforms, so having the capability to receive referrals this way can also be shared on these and other platforms, like LinkedIn. The skills you have selected on LinkedIn can also be highlighted on Alignable.
Content Integrity versus content failure
With these newly coined phrases: content integrity and content failure, we can assess the effort and recommendations on any referral networks that can be used to build clout. With building relationships within the network it creates a good ongoing rapport.
A sort of humble brag can be sharing other reviews and referrals to help build authority. With authority, content integrity is high.
When you get these endorsements, they can be streamlined with keywords. Teaching, speaking and live presentations can be a great resource for repurposing content as well as promoting it. Attracting your niche markets is just a matter of research to ensure your information is easily found by people who would resonate with your ongoing brand. Content integrity.
Failure is the end of business profitability. Sending out random spamming that show no respect for marketing and advertisement and created lost investments for many who poured their soul into dropping their content into the black hole of emptiness of no clicky likes and zilch-zippo-zero conversions into happy customers.
Social Proof
Start gathering a few mentors and people who know, like and trust you as well...pay it forward with honorable mentions, offer a lunch and learn or a warm heartfelt Thank you. Offer a hand in times of trial by saying a simple: what can I do that you need to help get through this?
While you might doubt the manpower to achieve such tasks in the SARS CoViD-2 born in 2019, all the kids are sent home from school in my area until April 20th. Someone really had a crooked sense of humor to send their hineys home and buy up all the TP.
On the bright side, Taste Tester Kids can help with thank you mission projects:
Staying humble and kind can be accomplished by an informal form of bragging that formal reviews and recommendations provide. It is a way to build a brand without becoming a spamtastic spotlight sucking monster brand. To break the imbalance of overbearing and intrusive versus known for good stuff and not forgotten.
One big pro I like about Alignable: There are Community Newsletters for members to sponsor marketing adventures. Target markets may be located on business platforms such as this, so I researched some capabilities for Wealthy Affiliates.
There are 3 types of sponsorship available for purchase: namely, Products and Services, Events and Promotions and Referral card.
SHHHHHHH! It's a Secret okok it's not too secret; just took me awhile to figure out!
1. Products and Services:
Your offerings can be featured by a community of choice in nearby cities.
2. Events and Promotions:
Events are on lock down which makes a perfect time to orchestrate them later. Pre-launches can be coordinated with these paid promotions.
3. Referral Cards:
The Power of referrals can add up because this word of mouth profoundly influences trust. Sponsoring a Referral card gets the advertiser in front of people in the group by placing their information in front of people looking for the service. When Alignabots see that you have a promotable item, it emails and invite to display in the newsletters. Alignabots also have a chat inside the platform that people can text with. I have not tried the feature yet, but the icon is a cute Avatar critter.
Small Business Beat is the Alignable Blog
Alignable blog content is made for support and reference for community members.
I could march to that beat!
One more feature I want to discuss is the Brand-Rating function. This is a great way to claim online presence. The trust rating is star based, and it is the first site I've seen that actively measures functions of the authority of a business.
Before any of our WAmily thinks I am trying to sell anything, that is not the point of my brief reviews and Nurse Becca Blog jibbas on Wealthy Affiliate. I am always looking for things to present for this group as a brainstorming method. The Alignable platform has great ideas that I like, just like looking at all the other tools revolving around online companies.
It would be great and amazing if WA members could comment things they like about their networking groups or how the features might help along a mission.
I hope you have enjoyed this glimpse at Alignable for another way of reaching target audiences. It is important to research what advertising efforts are the best return on our investment.
Have you had any good or bad results with those kinds of campaigns?
What do y'all think about brand rating functions?
PS Thank you for reading my notes! No babies were forced to eat too much pie or drum for Lions in the making of this blog.
Those who share my belief say "I"
Recent Comments
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Becca, so I would hope this would be a way that would more honestly, and reliably from the public's view be able to rate a business.
Not a business rating itself so it has no incentive for improvement.
Google ratings seem to have the business owners stuffing their own ballot boxes, (VVV Google ratings down arrows, on a local Superior Tire who gives our dink town on Hiway 68 a bad reputation, by ripping off the locals and the travelers who need a repair.
Who wants to pay $14 for their opinion on what you should have fixed next by them! We never even asked for Sup's opinion, but you get to your destination, and you'll find it on your bill.
So this new thing your informing us of, and that's it's just taking off. Maybe that would give the old rating systems a run for their money, instead of a ho hum for their money. ZZZz
Suzay
Hello and ....
I need to learn much more before I can really get close to what you mentioned in your post and on how to put this strategy into action!
I m glad that I follow you!
( even if I don't know where we are going? :o) ( kidding )
always good to read your post.
Be safe
and
have a lovely Day
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I am surprised it and a few of its competitors have survived for as long as they have. Like brick and mortar business's, on line business's come and go. But I guess the local, lions, rotary clubs, and chamber of commerce are always there.
Networking has been around for eons, but often personalities get in the way, people join, then leave, never to have coffee and cake with the other ever again.
As for branding.. hmm.. what is 5 star for me, is maybe only 2 stars for you.
Michael.
True