No credit card. Takes under a minute.

Login
INSIGHTS4 MIN READ

Your First Niche - Is it really a Passion?

NicoleJBN

Published on September 15, 2014

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

When you start out here in WA, one of the first tasks you’ll have to do is finding a niche. Preferably something you’re passionate about. And the struggle starts. I remember as I joined WA and stumbled upon this task. Wow, I was stressed, confused and had absolutely no idea of what I was passionate about.Sure, when you read “Find your Niche”, it’s like “No problem”. Actually, I find it to be a huge problem. For all of a sudden, my brain was empty and I couldn’t think about anything at all, which I could be passionate about enough to use for my first niche.

Everything was wiped out. No memories on any hobbies, nothing I’m interested in, etc.It felt like years coming up with a niche (actually just a week). Since I like cooking, I thought this would be a perfect niche as I’m a hobby cook and love to experiment around to come up with new dishes and different recipes.

How To Cook Better is my first blog I’ve created with WA. This is the website I worked on through the whole Starter Training. And I was astonished, how long the framework actually took me. My weakest part was to write articles for it.

Five months later, my cooking blog experiences a form of negligence and hasn’t seen any new articles since July. Meanwhile I also started the Bootcamp and I find that niche far more interesting than my cooking blog. As you can see, what we think we’re passionate about doesn’t necessarily mean we truly are.

Ready to put this into action?

Start your free journey today — no credit card required.

But it is what it is. I lost interest in this blog. What I’m trying to say is. And Kyle has stated this in a training as well. Most likely, you won’t keep your first niche around. I always thought that this wouldn’t count for me, but I was wrong. Cooking is a hobby, but through WA, I learned that this isn’t my passion. And the thought of having to search for a new niche didn’t make it easier.

Wrong again. It actually was easier and I think it’s due to the knowledge WA teaches us. There’s much more to learn here than to simply put together a website and monetize it. While we go through the training and work on our website, we gain other skills we aren’t aware of. It’s like an automated routine. Without thinking, we put more effort in our keyword research (something I never understood how it works). Writing content gets easier and faster (boy, was I suffering writer’s block) and we help people out with topics, we didn’t know a phrase about (who the hell would know what K.I.S.S. means).

There is no such thing as a perfect niche...


Needless to say. If you’re a new member and you’re facing the task to find a niche, don’t put all of your effort and time in it. There’s no such thing as finding the perfect niche, especially not the first one. Experience will come over time and most likely, your first niche will be dropped just like mine. Because you’ll be able to determine what you’re really passionate about and the interest in that new niche outweighs the will to work on your first one.

What should you do when this happens? Well, I’m not saying “Drop it and start over” but that’s what I basically did. I left my cooking website and been working through the Bootcamp. Besides the Bootcamp, I’m also working on a local business idea with a partner. And this is what I’m truly passionate about.

I’m sure the majority of us all here have experienced the same problem and I would love to hear your story. It may help the new members to not get frustrated over a niche as finding your first niche is a challenge and I wouldn’t be surprised to hear about members giving up because they struggled to find a niche.

Let’s all share our niche related problems and let our new members know, they’re not alone. :)

Thanks for reading and continued success to all of you!

Take care,
Nicole

Share this insight

This conversation is happening inside the community.

Join free to continue it.

The Internet Changed. Now It Is Time to Build Differently.

If this article resonated, the next step is learning how to apply it. Inside Wealthy Affiliate, we break this down into practical steps you can use to build a real online business.

No credit card. Instant access.

2.9M+

Members

190+

Countries Served

20+

Years Online

50K+

Success Stories

The world's most successful affiliate marketing training platform. Join 2.9M+ entrepreneurs building their online business with expert training, tools, and support.

Member Login

© 2005-2026 Wealthy Affiliate
All rights reserved worldwide.

🔒 Trusted by Millions Worldwide

Since 2005, Wealthy Affiliate has been the go-to platform for entrepreneurs looking to build successful online businesses. With industry-leading security, 99.9% uptime, and a proven track record of success, you're in safe hands.