Ideas for Creating Content
Quality content is by far one of the most important aspects when it comes to building your website. It is content that will get you rankings and have you earning a healthy income online. Quality content means that the information you present serves a purpose and it hits the target of your target audience.
If you know nothing about the subject that you want to pursue with through your content, do a bit of research. Make sure it's something that you're passionate about, or are interested in.
When the reader gets to your page, what they're thinking is,
"How will this website benefit me?"
They're looking for a solution to a problem. If you can provide that solution through your content, you're already a success. Your online business should be about providing quality service to your target audience.
What is the purpose of your website?
Is it to educate? Entertain? Amuse? Give Direction? Inspire? Support and Encourage? Create a debate? Stir up controversy? Provoke strong reactions? Provide food for thought?
Focus on your audience and their needs. Know what they want before they go looking for information. Also look at other successful internet marketers work and see what works for them and what doesn't. Look at their writing styles and decipher why they are writing what they're writing and what viewpoint they may be writing from. Sometimes it's pure entertainment. Sometimes it's to educate, inform and provide facts. Pick out the styles that you like and apply them to your own work.
You will soon find your own style of delivering content emerging from this. The greatest thing you can do when creating content is to just be your authentic self. You are unique and you have your own style and people appreciate it. Keep experimenting and refining yourself.
Other forms of media that you can use are videos and audio. People learn differently (Visual, Kinaesthetic, Auditory and Auditory Digital). The more senses you can engage, the greater the impact of your article.
Depending on your experience with the internet, common mistakes people make when starting out in the internet marketing business is building bad websites, poor keyword research, or focusing too much on data and metrics to satisfy the search engines. Their websites don't look like something a person would want to look at. Websites are for people with emotions, needs, desires, and dreams. But at the end of the day it's a learning curve. Remember to give the work it's due diligence and draw from as many sources of information as possible. Keep refining your work.
Think about the type of questions your target audience would ask. What sort of things are important to them? What sort of everyday problems would they come across? What would be a typical day in the life of a person in your target audience?
I hope this has provided you with something helpful with your online business.
Good Luck and All the Best!
Marie
Recent Comments
38
There's something electrifying when I hold the pen these days...it just writes non-stop. Talking about experimenting :)
Wow, looking forward to seeing some of that great work! Thanks for your feedback, much appreciated!
Thanks! Your work, and many, many other people have influenced me. Thank you for the setting the bar high!
Great post Marie. This has stimulated my thinking around creating content. Thanks. Your article flows good and has several useful tips.
Thank you, I'm glad you've gotten some value from it. Thanks for your feedback, very much appreciated!
I could not agree more- people want the benefits products/sites/services bring- and they need to be engaged at that level. they tend to skim read, and want brief sentences. These should entice them to read more...there is nothing new under the sun. The web casts its own glow on things but we still need to observe the fundamentals and this is a great reminder. good job Marie
I totally agree when you say that there's nothing new under the sun. It can get a bit frustrating when you're trying to come up with something original. Thanks for your feedback, very much appreciated!
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One can never hear this info enough. Thanks for the reminder.
You're welcome, I'm glad you found something useful here. Thank you for your feedback, very much appreciated!