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INSIGHTS5 MIN READ

Is Matt Leitz's Ultimate AI System 2026 the Old-School Brendon Burchard of 2012?

MozMary

Published on February 12, 2026

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

Is Matt Leitz's Ultimate AI System 2026 the Old-School Brendon Burchard of 2012?

I saved $2.5k this week on an(other) 'Ultimate AI Training' training course. And last week I saved a monthly subscription to an app that was giving me free AI software to trial, all because of both the training and the community here at WA, who have integrated it and are using it a few years now in a multitude of different ways and evolving fast with it.

Leitz Using Outdated Marketing Tactics, Strategy & Info?

I had clicked an ad on youtube targeted at folks interested in AI, Matt Leitz. He had a 'lead magnet' of a pdf of 250 AI tools which even to a noob looks outdated already to me, not including a platform I already used to develop an app:

  • A seemingly outdated pdf on AI tools
  • We were told we had to stay to the end of the video to get the 'gift'... turns out the gift was emailed on afterwards anyway [I really would have quit the webinar jam much sooner if I'd known that!]
  • The entire message could have been communicated in 30 seconds, it was just him going on and on and on really old school just like Burchard,.. Myself and someone else in chat asked 'how long is the webinar' and neither of us got a response it just seemed to be populated with 'praise bots' on queue saying 'fantastic info', 'here's my money', 'Just signed up'... etc
  • He was talking about how much money he had, dropping a few names [big companies that made him money using his bots for customer service but which some of us would know deliver a terrible UX eg being locked out and not able to break a support loop!], but I was definitely transported back in time with this old school endless webinar devoid of real content....
  • The tagline sales point was, ironically, 'time'... you were going to get back time for your investment in his BotBuilder program which seemed to have a bot for everything, Well, yes and no - that was the tagline in the 60s for housewives to 'save time'...women have less time than ever now!
  • He has bots trained for 'everything', but how well do they perform at everything is the question and he sort of answered it himself with an own goal today when a bot follow up [part of his advertised service!} sent me 11 emails instead of 1, like a machine gun blitz!

An Example of How Well One of His Bots Performs in His Own Campaign!

Bot blitz, 11 machine gun emails by the company training and selling you the bots...!

Another Guru vs Another Scam

  • His spiel and pricepoint are the same as Burchard was back in the day. I'm here at WA due to a negative review on Burchard that had confirmed what I saw in his program. And today if you ask 'is Brendon Burchard a scam today you will get this reply from google AI:

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The Cherry on Top?

He offered a 'certification', included in the price of his Ultimate AI System, Certified AI Specialist!! LOL, certification credentials aside, the most obvious thing being, it'd be out of date in 30 seconds too... AI, even ChatGPT free version will actually tell you that itself.

Ultimate AI System vs AI Driven Ecosystem at One Fifth the Price?

One glance at his system and you will see WA are already incorporating a lot of these tools on this platform, and nowhere near $2, 500!! And if you want to learn affiliate marketing would you be better apprenticing with a successful affiliate marketer or a guy selling an 'affiliate marketing bot' and whose last gig was a board games company?!

The reviews are mixed on his product, no one wants to say anything negative about an Inc 5000 company, but there is a learning curve, you may fail entirely, and I see some folks losing money as well as making it with 'bots' of varying ability and quality and training...

Gemini Impressed with WA as an AI Driven Ecosystem

"...a strategic layer rather than just a piece of software

If I had not experienced frictionless integration into using AI on the WA platform and seen a community using it in so many diverse ways, some of the for years, and been able to implement various external AI 'key players' and get it to work for me in various ways - then these higher priced programs become 'a seeming necessity' and ultimately in hindsight a bit of a rip-off, expensive, limited and leaving me needing to buy something else etc.

And last week it was something else, trying to sign me up for $20 a month, to try free tools LOL, I would not have known though without having been mulling around in here...saved me time AND money.

Obviously some members are using all sorts of extra AI tools effectively, it's not a case of 'either or' but WA are supplying a lot of these things, better trained, and then other deal breakers like keeping us up with evolving AI trends, training, websites, hosting... horses for courses, but better discernment on informed choice with experience!

Mary/MozMary

*100% human article, though I love what GPT c.a.n. do, I use my free credits there for other things LOL, and this is not an AI fail article...

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