Back to the Niche Picking Drawing Board

Last Update: December 09, 2013

I have to admit, I’m a little (no, a lot) frustrated and disappointed with myself. I thought I had things all figured out with my niche. I was also pretty stoked about using my existing “mauder.com” domain for the site (Mauder’s Money Matters). But something about it didn't feel quite right, and I kept questioning myself. Of course, I figured I was just over-thinking and over-analyzing it like I do with pretty much everything!

After a conversation with Carson, I've decided to abandon the whole idea and go back to the drawing board to select a different niche. Carson got me to open my eyes and realize I hadn't really identified who my target audience is, and therefore, I had not really selected a niche at all. My site idea was based around a couple of fairly broad personal finance topics, and a very wide, somewhat unidentified, audience.

In the WA lessons, Kyle repeatedly says we shouldn't make a big deal out of selecting our niche, and that almost any niche can be profitable. He even states (in Level 1, Lesson 3), “Almost anything you can think of is a niche and that is why we are going to get you to choose YOUR niche based on things that you are interested in.”

Well, apparently everything I can think of is NOT a niche, because what I settled on certainly doesn't appear to be one. I did, however, choose something I’m very interested in and passionate about. So I’m completely confused as to how I would narrow that down into something what would actually be considered a “niche” for affiliate marketing purposes.

So what is the future of my Mauder.com site? I dunno… That will likely become a personal blog where I can dump all my non-niche related thoughts & ideas. :) Who knows, I might even post something interesting from time to time! LOL

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Damien Lane Premium
I seem to be parking more domains weekly. Every time I think 'eureka' I've finally worked out 'the one', & then I hit a snag and as you've described it's back to the drawing board. Maybe should aim at the 'Investing in domain names niche' :)
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@RICH. Premium
I have a stunning portfolio of .info's and c. 200 domains I've never used... :( Rich.
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Damien Lane Premium
Wow, re-registering costs! or dump after a year?

....I'll try to focus on the upside Rich & reminded myself what you said about practice.
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@RICH. Premium
LOL, I have three busted niches and at least half-a-dozen abandoned websites behind me, but then I didn't learn to swim or drive a car without practice either. I found it was just a question of rinse-repeating until I got it "right". :) Rich.
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Gordi Premium
I had some websites that I knew nothing about running, or making money off of either. That was from the companies that give you a "free" website, but don't tell you how to run a business.
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@RICH. Premium
Aw, Gordi, I don't even have that excuse. I guess my only defence is that there were no Certification or Bootcamp courses, and the "beginners" training back then may as well have been written in Klingon for all the good it did me! :D R. x
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mosheen Premium
Keep going, don't rush I 'm struggling on the same thing, even get another domain name , investment ten bucks and practice on another , take your time the investment of $47 a month is nothing to what I spend on my brick and mortar business, you will get it and it will be successful hang in there.
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183paleon Premium
Hi and welcome to WA, going back to the drawing board is good, check and check again. I like your site Mauder.com, good money advice and info.
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MaudMan Premium
Thank you Garry! Maybe I'll just keep the Mauder's Money Matters going as my own "personal" finance blog. Then I'll work on something else for WA. :)
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Gordi Premium
I found out through my direct experience here, that I am glad I picked a niche that interests me, and know a fair bit about by living it, when I found out how much writing goes into developing relevant content for my website. I have no idea how I could write about something I don't know anything about.
Good luck on finding a good fit
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charles1040 Premium
Dave,

Mauder's Money Matters is very catchy. Pick a topic and go with it. You got one of the hard parts down and that's the name.
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