Another excellent post Jeff. I know it's a pain in the butt to write long ones, but it will pay off in the end. Now you have an amazing resource to link back to, and you won't have to go back to edit it later (something I find myself doing a lot).

I think the setting up WP part is one place where you could lose plenty of people. Even for me, just looking at the server login stuff was kind of confusing. Maybe consider linking to a separate post for how to set up WP on that hosting service. Delete the paragraph and just link to a separate page with instructions, with a note that says you highly recommend you just have them install it.

Very good use of internal linking throughout the post, and I really like your color choices at the bottom of the post. It fits well with the orange of your website.

FYI there are some awesome PPC related keywords for small businesses. They are hungry for websites. The keywords are very expensive, but it's something to consider in the future.

Also, you a potential list of KWs for your site would be website builder platform related. Stuff like Wix or Weebly. Lots of local businesses are starting out their business websites on these builders and I think this post could have some potential to target those people.

Thank yo for this post
Ken

I just skimmed it, but you did a great job. You'll get more proficient as you go along.

This is good; filled with excellent info.

And wow, you have an amazingly developed site. It looks really nice!!

Yeah it can be time consuming, especially if you are a perfectionist like me :)