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INSIGHTS2 MIN READ

Why Google and Big Socials Dislike Affiliates

IncomeLegion

Published on June 19, 2025

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

Why Google and Big Socials Dislike Affiliates

It seems with as much affiliate marketing is done through paid ads using creative means that Google Ads and Big Social like Facebook, X.com, and Reddit would love us more. I know some marketers who spend $50,000 per month on paid ads but yet the way Google and crew see us is 90% of us use Organic traffic over paid ads.

All these companies derive their money through advertising revenues and sale of data and if we aren't advertising they lose on both fronts but still they fail to see that other companies are investing half their advertising budgets to get away from paid ads.

Companies are starting to also create even more affiliate programs as the news gets out about what their competition already knows.

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Affiliates do all the advertising and marketing for a retailer and the retailer pays only for sales not for visitors or impressions. This is why Google and Big Social Media fear Affiliates because as more of us get away from advertising sites that make it hard to compete with all these hoops to jump through and do AI-Search and Standard SEO practices their share of revenue drops.

If Google let us use affiliate links and was less picky about landing page content and what the hell they think is get rich quick, they would have another hundred years of ad sales, but they are losing market share to affiliate networks and well trained affiliates.

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