"Don't write words. Write music." How to write something people will actually read!
Here's another amazing article I have read recently. I have been struggling with improving the readability of my posts, and this article offers quite solid advice on how to write in a more attention-grabbing manner. Something people will actually read.
The most practical advice I took away from this article is how to vary the length of my sentences. Short sentences do work. But having too many short sentences makes a paragraph boring. Short sentences, thoughtfully intercepted by medium and long sentences, actually holds the reader's attention for a bit longer.
Another good advice from this article is to make your writing seem effortless. Make it look like it's a breeze to write and to read. Even though it is not. It almost never is. You probably spend five hours whipping out something that takes five minutes to read. But make it look easy nevertheless. Because if it looks easy to write, it is often easier to read. Don't make it a chore for your readers to read: cut down on the technicalities and jargons, instead show them how much fun you had writing what they see.
Hope this helps. Here's the original post:
By the way if you're into more reading, I do recommend Entrepreneur.com as a source of reference. Happy blogging, and thanks for reading!