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INSIGHTS3 MIN READ

Am I right or wrong?

dillbizz

Published on August 30, 2015

Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.

REVIEWS - Boot Camp sites

That's the dreaded buzz word on WA. I have read a lot of blogs and posts from WA members that are having major difficulties with creating product reviews for their sites. I am one of them...

Most online reviews are done by people that have never actually bought the product or even tried it (for free) mainly because we know they are scams and the last thing we want to be doing is giving them money.

It is an inherent risk doing product reviews of this nature!

Therefore, a lot of the online reviews done by people are in actual in actual fact "research" reviews and not firsthand reviews. Do I want to take the advice from someone that hasn't even tried the product? Not really! I have never been comfortable with reading up on what other people are saying about a product and then 're-structuring' it into my own words - making it look like I have used the product when I haven't.

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Duplication

Another issue I have with reviews is content duplication and template duplication.

Nowadays, for any given product there can be a thousand or more reviews - making your review un-unique. Unless you've actually used the product all of the information you get for your review will be from the thousand plus other reviews on the internet. A lot of those reviews will be very, very good and almost impossible to improve upon.

A lot of the WA product reviews are done using templates, whether you are using your own or not is besides the point. Kyle does say in his training videos not to "handcuff" yourself to templates which is certainly a good piece of advice as a template-framework is a type of duplicate content.

What am I saying then?

Creating a product review is very time consuming and highly competitive. I ask, is there any point in adding to all that "noise"? Can reviews be done in a more 'unique' way? Or is my time be better spent else where on my site?

I don't know the answers but what I am starting to do is to move away from product/scam reviews and more towards tips and advice about money. I have just started a new section in my Boot Camp website called 'Smart With Money' and I plan to fill it will articles, reviews of things I have used, and host of other miscellaneous stuff.

My question to you

Is it a good move or not to essentially give up 'product reviews' as this generally is the bread & butter of a WA website?

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