How to Connect With Your Customers
I found this recent article from quicksprouts.com on Connecting with customers pretty good.
There is a very good Infographics on the process. It's based on their case study with Zappos.
"Connecting with your customers on an emotional level is important because if you do, they will be 300% more likely to recommend you. Or, better yet, they will be 44% less likely to shop around, and they will be 33% less sensitive when it comes to your price."
It looks like the emphasis is to keep your customer on your own page based on your sales-page or content.
How to Connect with Your Customers - Infographics
Recent Comments
28
The customer is always right is a rule that is sadly lacking in some businesses now. I have had a few incidents in the past couple of years where the service or products where not up to even a bad standard and the responses where either downright rude or lacking in conviction. Just two weeks ago we got a food delivery from woolworths, rotten potatoes and onions and all meat ordered was to be used by the very next day. Just because you are not there in the store selecting the products physically does it mean they can fob you off with the stuff that frankly is only fit for the garbage bin!
It's a great reminder that as much as we want to write based on what we want, we need to think of what the customer is looking for.
See more comments
Thanks so much Daniel...good stuff!