Sometimes it can be difficult to find your niche. Sometimes it is easy. Either way, think of it as a term paper, pick something that interests you, brainstorm and research. If you have training in an area and it’s something you think others would like, write it down. Do you have a talent like writing, singing, woodworking, fixing cars, thrifty shopping, saving money, retirement issues etc? My husband asks me all the time what he would have a website on if he chose WA. I believe in following your passion. Maybe you love animals and want to educate people on caring for them properly. You can be a blogger and recommend products or services, debunk urban myths, comment on the latest fashions etc. Use Jaxxy.com for your keyword choice and remember you may have narrow down the search a bit. Instead of using bowling, use bowling accessories or bowling techniques for women/men/children etc. You may have to think outside the box a bit. The free trial of Jaxxy has a limited number of searches so if you are not ready to buy a membership then write your ideas down and play with the word arrangement first. The keyword tool on the left side of your screen is also a great way of finding a niche keyword. Explore the options and see how it feels to you. This should be fun not stressful.