Why You Need to Make Variety Pins In Pinterest (And How To Do It)
When you make pins, regardless if they are all leading to one blog post or not, you will want to diversify their look. The reason why is that some looks resonate better than others once your pins are starting their marination process in Pinterest and the sooner you find out which styles click with your audience, the sooner you can keep making more of those.
One of the best starting points for doing this is to make however many premade templates (I like to start at 10 different ones on one page) and then make pins using those premade templates again and again.
One of the fastest ways I do that is by making a new pin template for the Pinterest dimensions (1,000x1,500), doing to designs, type in travel (try it too even if your niche isn't the same as mine) and loading up 10 templates that resonate with me. Those will be the main ones I make every single day for a single blog post or just in general for my pinterest pins.
This approach allows you to consistently make new pins, in different templates, offering you a lot of beauty and diversifying your Pinterest porfolio and that can have a massive positive impact on your rankings.
Recent Comments
12
Awesome stuff, Vitaliy! I’m definitely adding this one to my toolbox. I checked to see if it had anything aligned with my niche but didn’t find much, so I’m planning to niche down further and approach it from a different angle. Still, killer content. Really appreciate it!
Hi Shawn you don't need to niche down in Pinterest. You can literally cover anything you want on your site for Pinterest topics. For example, I am running a nature travel blog but my most recent posts are all about poses for beaches, something completely unrelated but it gets keyword searches in Pinterest so I'm jumping on board.
Hey Vitaliy, yeah sorry, I didn’t mean niching down. I’ve just been pulling templates from other categories like hiking, outdoor adventure, and camping. When I search for stuff that actually matches my site, I’m honestly not a big fan of most of the templates. A lot of them feel outdated or way overused in my niche.
So what I’ve been doing is finding a cleaner-looking template from one of those other categories, generating a cool 3D AI image, and swapping that in for the background. Then I change up the patterns, elements, and text to match whatever blog or product I’m posting. It takes a bit more time, but it makes the pins stand out and feel more custom.
Between your classes and Jay’s, I’ve learned a lot. That recent vlog you did where you laid out all those templates was awesome—it really sparked a bunch of creative ideas for me. I’m actually working on one now that was inspired directly from that vlog. What’s in the images isn’t the final product, but just something to give you an idea of what I created based on it.
Honestly, implementing my niche into your guys’ training has been one of the hardest challenges I’ve faced. But over this next month, I’m going to be focused on building up my Pinterest account and going through the 24 classes in the Pinterest category to really harness everything and help fine-tune my approach.
And that vlog also gave me a crazy idea for a storyline in a reel I’ve been working on, so thanks again for that spark!
Shawn
See more comments
Hi Vitaliy,
Interesting tips for creating pins on Pinterest. When you are creating pins, do you have to use pictures on those pins that are on your webpages, or can I sometimes use pictures that are related to my niche but not necessarily on my webpage? I am talking about templates that come up when I do a search in Canva for my niche.
You can do both Sandra, this gives you a lot of flexibility!
That's great to hear. Thanks Vitaliy for getting back to me.
Sandra
Anytime :)