Your permalinks play a very important role in your on page SEO, so its worth thinking about how they are set up
In WA we are told it all starts with keyword research and this is very true, before you even begin to write your content you need to choose, carefully the keyword or keyword phrase you are going to use, so you can set up your page and decide on your On Page SEO Strategy
Have you ever wondered why some people succeed in life and some don't, the difference is that some have a strategy, in other words they don't just trust to luck
Before you write content you need a keyword and on page SEO strategy so you can get your permalink structures and your SEO tiles right, preparation is all things when wanting to rank in Google
Your keyword loaded permalinks, also play an important role in your internal linking strategy, if you use relevant or exact match anchor text to the page you are linking to it will boost your on page SEO score
Example - If I want to link to a post called "On Page SEO your complete Guide", on my site, if I use the anchor text "On Page SEO" in the link, google see this as relevant because the words are in the permalink structure and the title.
In SEO relevance matters a great deal
Above is a screen shot of the ALL IN ONE SEO PACK meta settings you can see that my keyword is in the TITLE the PERMALINK and the DESCRIPTION
This is how we tell google what our content is about, making it simple for Google to understand what the page or post is about
FINAL REMINDER - DO NOT TRY TO CHANGE YOUR PERMALINKS ONCE YOUR CONTENT IS PUBLISHED, ITS NOT WORTH ALL THE HASSLE IT CREATES
I hope you have found this training useful, if you have any question please feel free to ask
Much success to you all
Any question please ask below
Barry