Conclusion? You haven't written the article yet!

That's not quite true. At this point, you have a pretty good outline of what you will be writing. Your notes are there to guide you and keep you on track.

This is the perfect time to write the conclusion. It helps keep you on track as you know your destination.

Before you begin writing your conclusion, think about what you want to leave with your reader. Is there a particular action you want him to take? Is this part of a funnel? Do you want him to move on to another article to read? What is your CTA, or call-to-action?

Like any essay, the conclusion will echo the introduction but should also give it a twist or additional impact. It's usually good to take that hook statement and revise it slightly. Build from that and then ask the reader to take the desired action.

Make sure the reader understands what you want him to do next. At the very least, I'd like my readers to subscribe, to comment, to share the article, or read another post. For some posts, I'm hoping they click on that affilate link and make a purchase.

Just be sure to make it very clear without being salesy. Remember, you are offering him expert advice and information.

Read on for final thoughts



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TMutim Premium
Thank you, Diane, excellent information.

Cheers
Teresa,
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Newme202 Premium
I've always given your training to members who are having problems writing.

Or others who asked for some assistance in writing their content.

This is the first time I'm reading, and I must thank you for this training.

There are a lot of reminders that I had forgotten. I made a screenshot of the list of the introductory paragraph.

I will be adding my list to this and print it off for ongoing and future use.
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DianeK59 Premium Plus
Thank you, Simone! I am so happy you found the training useful. And thanks for sharing with others, too.
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Newme202 Premium
You're welcome
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miloncashgal Premium
2 pgs notes later. Wow its gonna be long. Best for me so far is 350 and I feel like I take to much to begin with, plus on a phone. But I'll do whatever it takes to "get what I want" or you say reach my goal. Thanks , can I follow you?
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DianeK59 Premium Plus
Yes, please follow. I'm sorry you felt it was long. I wanted to ensure that I covered the topic completely.
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miloncashgal Premium
I took 3 pgs notes lol
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DianeK59 Premium Plus
I'm glad you found it useful! Please let me know if you have any questions.
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DianeK59 Premium Plus
Just wondering how you are doing-- are you using the outline method?
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mariaWA723 Premium
Thank you so much for this very informative training, Diane. I find this very useful for me as I have scattered thoughts all the time. I just write whatever i want to write. I need to change some headings, subheadings, introduction, conclusion etc. Omg! Looks like I need to restructure all my posts lol. I need to keep referring to this to hopefully come up with a good post. Thanks again for sharing!
Maria
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DianeK59 Premium Plus
I'm glad you found it useful, Maria!
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71pacerunner Premium
Hi Diane,
Thanks for sharing this.
In my case, I cannot change the size of my title head. Also, I only have H1 to h4 for the subheadings. I cannot even see the icon for changing the color of the font. Does it have to do with the theme? What theme can you suggest to do these, if ever? Please suggest a theme that would not require paid plugins, I do not have income yet to pay for paid plugins.
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DianeK59 Premium Plus
What theme are you using now?
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DianeK59 Premium Plus
Did you find a solution to the changes you needed to make?
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