The golden rule here to remember is don't change the url. This can have a detrimental effect on your website.

If you do want to change your url rather look into publishing a new post with the url you want and redirecting your old url to the new one instead.

Why do I say don't change your url?

Simply because as soon as you first published that content that url went off into cyber space!

Do you have a blog broadcast on your newsletter? It went out to all your subscribers!

Did you share it socially? Did anyone else share it socially?

Did you link internally to that url? Perhaps someone else linked externally to that url?

So if you have a link to that url anywhere Google will know it is a broken link and that will affect your SEO negatively.

You may also have someone that clicks on your broken link. Not only is it irritating and look bad for your prospective visitor, it also means that you are losing out of traffic!




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RaeAnnePond Premium
Thanks for this information! I have only been in just shy of a month now and my website isn't anywhere near where I wan it to be, but I can already see where my posts need to be updated because I've learned new information about writing my content. Sometimes it's a little hard to keep up, but I'm trying! It's all a work in progress.
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LynneHuy Premium
Yes it is always very much a work in progress!
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laurenjean Premium
Awesome training - thanks Lynne!! Oops, I've already changed a few URL's! Will stop doing that immediately!
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LynneHuy Premium
Yes stop that Lauren! Bad news to do that!

Once you have published it then it is done, leave the url :) I always leave the url to change just before I publish it because I don't always put my keyword in my post title, but I do in my meta title... and the url automatically becomes the post title.

Just make a point of the last thing you ALWAYS do before publishing is double check your url. Everything else you can change...
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thegomezmom Premium
This training is just what I needed right now! Thank you so much for writing this!
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LynneHuy Premium
It is a pleasure, so glad I could help you :)
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Chris2005 Premium Plus
Lynne,
I write a new post then update an old post. There is always new information to share. Thanks for sharing.
John
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LynneHuy Premium
Great, so this is already working for you :)
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Jeg12 Premium
Hey there.
Thank you for the info. I am one of those new people that is still confused.
Thx
Michelle
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LynneHuy Premium
Hi Michelle

Yes and you would be with all there is to learn! Just do your best and keep moving forward and adding new content. Like I said in this training updating old content is something you will need to do on a regular basis anyway and it will help you... so just do it!

If you are struggling with anything just let me know and I'll see if I can help you.
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