1. General knowledge about affiliate marketing

You will interact with your audience in the framework of an affiliate marketer. So the general knowledge about affiliate marketing must be assimilated. A good recommendation has always been to select a niche based on something you like, and/or have some knowledge on (or to be willing to invest time to research about it). When I say here that you are getting to know your niche, I don’t mean the knowledge you’re going to lay before your readers, but your readers themselves. When I say you must get to know your niche, I’m referring to your audience. Here I’m not going to cover the knowledge you will deliver to the people that read your posts. That is up to you and you’re an authority in that area. But even if you know a lot about what you want to expose on your site there is still knowledge that is necessary for you to acquire in order to be successful as an affiliate marketer. Here is an example: Imagine that a very good basketball player decides to open a site as an affiliate marketer. His site consists in giving recommendations on how toplay well.

He knows a lot about this, but only knowing his thing will not convert him in a successful affiliate marketer. There might be a person that knows less than him, but knows a lot more on affiliate marketing and will be much more effective. In an ideal world, you must know both: your thing and about affiliate marketing. And if you do know both, you will surely have your step in the door for success. Here at Wealthy Affiliate, you will learn a lot about affiliate Marketing.

So, some of these basics you need to master are:

1.1. The extension of your niche: a person that is new to affiliate marketing may think that he may have a site on all his interests, and group in one site recommendations for buying a GPS and parenting counseling. There might be people interested in these to niches but generally the audiences are different. Even inside one niche, the audience could be to broad, as a person trying to build a site about video games. This has way too many aspects that necessarily the niche must be segmented. If you don’t know these basics about how to define your audience, your efforts could get diluted.

1.2 The correct way to write titles for your posts for a better SEO (Search Engine Optimization): every time you write a post, the title of this post must not just be a phrase you like how it sounds. The title surely must captivate your audience but also it must be designed for Search Engines. Each time you give a title to a post, research must be made. There is a very powerful keyword tool here inside Wealthy Affiliate (it is free for all premium member) were you can do this type of research, called “Wealthy Affiliate Keyword tool”. The title of your post is so important that its even recommended to search first for the title of the post and then write the content for that title. After you have researched some good keywords for your title, you can add to it some additional words to make your title engaging. Another thing that is necessary is to include on the first paragraph of your post, the keywords in the title. Having attended these considerations, you can write your post naturally.

1.3 The length of a post: when you are inspired writing your content, you could write posts that are to lengthy, or you could write posts that are too short. You should be OK with Google and other search engines if you write posts that are between 800 and 5,000 words. So you would like to connect with your crowd considering what the search engines like.

1.4. The audience might be different for different niches, but your posting habits must be the same for any audience. To have search engines love you, publish at least two posts per week. It is also important to maintain this consistently.

1.5. It is also important to social share: after you have published your posts, share them on social networks. Independently from the niche you have chosen, this is
necessary to reach even more people.