Emotional Traffic Triggers

There are many emotional traffic triggers both with text and with images that can improve click rates with any traffic source you're testing. First, let me show you a few I came up with just for this training. When you view the images below, think about whether or not you would click on them to learn more.....

Example 1: Abstract Tech image and large text

Example 2: Inquisitive smiling boy

Example 3: Attractive young female

Okay, so.... did you like them?

How did they make you "feel" ??

Images like these invoke emotion - and many times it's a subconscious trigger that viewers don't even notice. They can pique curiosity and create a dramatic difference in your click-through rates. These are simply examples that I created in about 10 minutes.

And, the more you practice, the more you know what to look for when creating your advertisements and how to arrange them.

As you can see, the first image is geared more toward the geek, techy type (no offense, I'm included in that realm!)

The second (little boy) can be used for a variety of audiences such as newbies in a niche market, mothers, parents, etc. I feel it's the most powerful and will gain traffic from the most diverse audiences.

The final image above will likely hit the 25-40 age demographic - entrepreneurs, young business professionals, perhaps graduate students.

If you doubt the power of images - consider how huge Pinterest and Instagram now are and they are continuing to become a powerhouse in the social media arenas. Many online marketers are now moving away from Facebook ads and into both of these powerhouses for paid ads. There is a learning curve, but the cost savings (while these two venues are still in their infancy for advertisements) are quite dramatic.

Images and creativity with text and fonts are going to serve you well. Be prepared before you put forth so much effort into traffic. Also, as i have mentioned before, many companies attribute conversions to landing pages. Don't have one yet? You might want to review this training:

How To: Landing Pages

https://my.wealthyaffiliate.com/training/how-to-ad...

Okay, let's move on!