The Proper Way to Use PPC With Your Website
Pay Per Click marketing is too powerful to avoid using if you have an advertising budget. You have
likely heard horror stories about people getting their accounts shut
down by Google for low Quality Score...and this may even be you.
However, by having a paid campaign in place, you have something that provides you predictable and sustainable results. In other words, once you get a successful campaign in place it will remain successful. I suppose this is where the term "auto pilot" in reference to online business was derived from.
If you don't have a Google account or have been cut-off in the past, you should definitely get an MSN Adcenter account. It yields enough traffic to make many sales per day and we have run many tests under different niches in Adcenter and seen high conversion rates.
There has never been a better time to get into PPC marketing. There is limited competition, click prices are not too crazy, and a lot of high quality traffic up for grabs.
If you have any questions about your campaigns, please contact either Kyle, Carson and Marcus and we will be happy to give you a hand.