External Links (Outbound Links)

These are links to sites outside your domain. Sometimes, you may need help from other websites or the content they provide. External links are links that direct the user to other sites for extended or related material.

Pinterest is the simplest example of External links. It allows you to see thumbnails of images related to the keyword searched. You can access these thumbnails via external links which will take the user to other websites where the image originally belongs. This could be a news article or an entertainment magazine.

Internal Links (Inbound Links)

These links direct users to another page on your website. You might link to another blog post, your "Services" or "Contact" pages. Because the link is located deeper on your website, it will be more valuable as the reader won't be able to find it otherwise.

You don't need to make it difficult for users to search for a related page or post on other websites via search engine lists. Instead, you can link directly to other related posts or pages on your site.

Facebook is a simple example of internal links. It redirects users to other profiles and pages on their website. This is a valuable internal SEO resource for Facebook that keeps you with them.



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bjdluna Premium Plus
Hi Lily,

Can you please clarify something? Are you saying that for a post of 1000 words you have 4 to 5 links going to your other related posts and 4 to 5 links coming inbound to this post from your other relevant posts? What are the 7 internal links for? Sorry, I am a little confused.

Thanks very much,

Barbara
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Aussiemuso Premium Plus
That's ok Barbara. For a 1000 word post I would put in 4 internal links to my other posts that are relevant and 2 External links to outside relevant articles.

Lily 😁🎶
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bjdluna Premium Plus
Thanks, Lily.

Barbara
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RogerMackley Premium
Hello Lily, TGIF again, that pleases me. Excellent time for the tutorial on links, that's what I've been working on the last several days, along with meta descriptions, tags. A little bit time consuming for sure, but feels like moving forward. Hope you have a wonderful weekend and much success.
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Aussiemuso Premium Plus
Hi Roger,
Yes it is time consuming but so important for your success.
Have a lovely weekend. We are in full lockdown and Covid cases are spiralling out of control in Australia. Hopefully free soon.

Warm regards,
Lily 😁🎶
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RogerMackley Premium
Sorry to hear that Lily, stay safe and keep your distance.
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Aussiemuso Premium Plus
Absolutely. We are already fully vaccinated and hunkered down doing our part. More time to write and work on my business. 😆
Stay safe my friend.

Lily 😁🎶
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emarla Premium
This has been incredibly helpful. I needed this basic understanding. Thank you so much 😊
Erlene
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Aussiemuso Premium Plus
You are very welcome Erlene.

Lily 😁🎶
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YvonneBray Premium
Great advice Lily!
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Aussiemuso Premium Plus
You are welcome Yvonne.
I always wondered how links worked from the first day I started here.

Lily 😁🎶
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YvonneBray Premium
I often read different advice on links and was never too sure who was correct. Oddly enough, I got a message saying I wasn't using enough links, internal and external. After reading your tutorial, I will be going back on my posts to check which ones need extra links.
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Aussiemuso Premium Plus
I know. It was so confusing to me too. But now I can see how it helps our readers to find connected information on our website which improves our bounce rate, and Google likes links.
Going back and adding links is a great idea and if you do a light edit while there you can ask Google to crawl it again.

Hugs
Lily 😁🎶
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YvonneBray Premium
Cool
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LawrenceDora Premium
Hey there Lily
Thank you for this great training, it really made me better understand the purpose of internal and external links.

Lawrence
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Aussiemuso Premium Plus
Perfect Lawrence.
Lily 😁🎶
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