2. Leverage Some SEO Juice

Generally in SEO, we have two basic types of links: dofollow and nofollow links.

Nofollow links are links to which the HTML tag rel=”nofollow” is attached, with “rel” standing for “relationship”. This HTML tag instructs the search engines not to follow any link found on a specific page or not to follow a particular link. And such links have no impacts on rankings simply because they don’t pass PageRank.

Dofollow links are links that tell search engine bots to follow, crawl and index all pages found. All the links found on any specific page are crawled and indexed by search engine bots. So, dofollow links pass what is referred to as “Link juice” by the SEO experts.

Link juice is simply referred to as the equity or value which is passed from a webpage to another. The juice is passed through anchor links.

And here's the reality:

The fastest way for search engine spiders to find a brand-new site or page is through “Dofollow” links. Simply put, one of the ways to help search engines crawl and index your site is generating some dofollow links on authority sites (trusted) back to your site. This will assist search engines with following it. You need to suck up some ranking juice from trusted sites, and guest posting can help a lot in achieving that.

Having set up your site for proper crawling and indexing, the next step should be on not getting indexed alone, but ranking higher in SERPs.