3. To Sell Ads Directly, Use a WordPress Advertising Plugin

Google AdSense is simple to set up but you are limited in the amount of money you can make. Earnings per ad click will vary. It can be more profitable to sell banner advertising space directly on your website.

You negotiate the terms and price of your banner ad space on your website, instead of relying on an intermediary who takes a cut.

I’ve already mentioned the differences between CPC ads and CPM ads. CPC ads are where you get paid per click and CPM ads will pay you per thousand impressions.

You could also use these models to sell banner ads but most bloggers charge flat rates. It is much easier to charge a flat fee than keep track of clicks or views.

However, selling ads directly requires more effort than using Google AdSense. You won't be able to add a little code to your site. Instead, you will need to negotiate the price, agree on terms, and complete administrative tasks like billing.

A WordPress ad management plugin may make it easier. AdSanity is a great option. It allows you to manage both Google AdSense and your own ads.

4. Publish Sponsored Posts on Your Blog

Bloggers may not be interested in showing ads to their readers and are curious about how to monetize blogs without advertising.

You lose some control over what content is displayed on your website when you use ad networks. Ads can be irritating or offensive to some readers. Ad-blocking software is becoming more popular, which could impact your earning potential.

Sponsorship works in the same way as it does on TV, sports, and other industries. A company pays you to promote their product and talk about it.

It's a good idea for you to create a media kit of one page. This includes information about your traffic stats, social media followers, and audience demographics that can make your site more attractive to advertisers. You can then approach companies to discuss a sponsorship deal.

It is important to be familiar with the laws in your region regarding disclosure when publishing sponsored posts.

A sponsored post in the United States must conform to the FTC Endorsement Guides. This includes disclosing when a post has been sponsored. You can do this by simply adding a sponsored prefix to your WordPress post title.

Next, write quality reviews.