Keep Your Content Fresh and Up to Date

Search engines like Google reward fresh and relevant content. This is one of many factors in ranking, and it signals to users that your page is fresh and relevant.

To keep your content fresh, try looking at the top 10-20 results for any keyword. Keeping your content fresh and up to date is essential for SEO.

Updating the old blog posts is one way to make it relevant to Google. Also, republish articles regularly. This way, you can give Google the impression that you are still active and relevant.

When updating your website, consider adding new content and fixing broken links. New resources are always available to improve your content and boost your rankings.

Keeping your content updated can be challenging if you're running a large site. Start with pages that receive a high amount of traffic. These are the most visited pages on your website and thus, should have the highest priority when it comes to fresh content.

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west2000 Premium
Hi Lily...great information, as always. I was curious to know when you update old posts, should you change the date or just republish with some new content?

Thanks for all these tips,
Susan
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Aussiemuso Premium Plus
@west2000
Hi Susan, this is a question asked often and the answer is, 'It depends'. Lol

If you are updating a post that you know has never been indexed then I would put the new date on it and then ask for it to be indexed. You could even change the keyword title to get it indexed as you are losing nothing by doing this if it has never been indexed. Just change the name in the Permalink as well and it's a whole new post.

But if it's just a 6 month or older post that you want to refresh that has been indexed then add new information or images. Check that you have followed good seo practice and then ask for a Google update. I have Rank Math on my website which shows a Google update under my edit button for each post.

But you can just go to the GSC and ask for indexing.

Lily
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west2000 Premium
@Aussiemuso
Hi Lily..thanks so much for answering my question. That is most helpful. These are 2 situations that I am facing, so this will clarify how I move forward with a couple of posts. I really appreciate your time.

Cheers,
Susan
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Aussiemuso Premium Plus
@west2000
You are most welcome Susan.
These are details that we need to know but it's hard to know the question when we first start.

Lily
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muslimah Premium
Very helpful tips, Lily.
Thank you.
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Aussiemuso Premium Plus
@muslimah
That's great to hear Muslimah.

Lily
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Israel17 Premium
Thanks for the great info, Lily! For the fact that Google loves the "freshness factor", this training is worth paying attention to.

Israel Olatunji
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Aussiemuso Premium Plus
@Israel17
Absolutely Israel and once you start refreshing your content you can get very quick at it.

Lily
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Stenh Premium
Timely information and very helpful. Thanks a lot Lily.
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Aussiemuso Premium Plus
@Stenh
I'm pleased it will help you Sten.

Lily
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ERichardson1 Premium
Good afternoon my sister no long time no see. I thank you kindly for that outstanding information. I pray all is well, and that you're happy, have a wonderful new week.
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Aussiemuso Premium Plus
@ERichardson1
Hi Earl,
Just paddling along and enjoying this life that I have crafted.
It's cold and wintery here now and we are all praying for summer again.
Take care and be happy.

Lily
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ERichardson1 Premium
@Aussiemuso
Thank you my sister, stay warm summer is coming, and always stay blessed.
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