2) Create Evergreen content that is lengthy

Remember that in one above, I have emphasized on understanding what your audience is looking for. Now it is time to create content concerning this content. The whole essence of creating this content is meeting your audience needs.

So we must concentrate on creating evergreen content. You can also determine the length of the content depending on the content type. So doing you will be creating topics that will remain relevant and valuable in a long time. This kind of content will continue to generate more leads and increase your ranking in google and other search engines.

It is time you begin to look at articles on your blog with short word count. Rework on them and increase their length, move them from 500 words to 1200 and if possible to 2,000 words. Another important note is your frequency of writing, write often to keep your audience engaged and to increase the overall relevance of your blog.

3) Image Optimization

Images and other forms of visuals are essential to make your article easily readable. But creating them without optimizing them is not good enough for your website. Perform appropriateimage optimization on your images. Use alt text to tell the search engine what your image is about, ensure that the image type is appropriately selected. Proper optimization will improve your website load time, increase your traffic and overall ranking on search engine result page