7) Mobile Optimized
Having a mobile-optimized website is not debatable any longer. More than 50 per cent of internet users now do it from their mobile phones. This shows why Google has shifted her priority to mobile-optimized websites. Above it all, if your target is creating an excellent user experience, you must prioritize mobile optimization for your website. So doing, your audience will switch from mobile to desktop and vice versa without any feeling of a change.
8) Update or Repurpose your content
I hear a lot of content creators complain of generating ideas for their blog articles. You can repurpose your old articles, creating fresh articles is not a must all the time. But when you repurpose your content, consciously and unconsciously you will be updating the content and making it much more relevant than it was in its old state.
9) Align Content with your Social Media Goals
A lot of your audience is on social media. You can leverage the various platforms to gain new clients.
Creating relevant and shareable content will help increase your fans and followers on the social media platform. Deliberately encourage your audience to share your content. Leverage the use of groups on the various social media platform