2. Structure a Winning Pin

Are you wondering what a winning pin should be? Worry not, we have it covered.

Pinterest described an engaging pin to be: optimized, effectively written, correctly structured, and well-branded. Let's go a little bit deeper into these points.

• Optimized

Your blog description plays a pivotal role here. You should use a quote to describe your blog posts in such a way that tells Pinterest users what they stand to benefit from the pin.

• Effectively Written

The call-to-action button should always be visible so as to pull browsers in. A simple "click here for more" button will do the magic. Do ensure to always use sensory-related words in order to get more pinner, and hook with their emotions.

• Correctly Structured

Pinterest has aspect ratios for photos; your image size should be in line with the ratios. You can harness the linkable standard pin option to increase your traffic.

• Branded

Don't forget to include your logo and ensure that your featured photo is related to your products or services. This will help pinners know what the pin they are about to open is all about.