How to Create Page Title

Before you start creating your content, you must know what people can be searching for based on your keyword. So, try and search for what your users will search for based on the keyword and see what the results will look like for the first ten results featured on Google's first page.

Google is always trying to return the best result for each search query. So it would be best if you tried to create content, page titles, and meta descriptions that answer the user's query. The probability of your results matching the searcher's intent will determine if your content becomes visible or not.

As such, you should look out to optimize for users' intent. Let us understand what search intent is

A. Write with Users intent in Mind

Search or user intent is the "why" behind the search. It can be divided into four different broad categories. They are:

  1. Commercial
  2. Transactional
  3. Informational
  4. Navigational

Let us examine each of them and the keywords you can use to tailor your title and meta description to meet users' intent.

  1. Commercial Searches are searches users do when looking out or wanting to know the best prices for a particular product or service. Words usually used alongside keywords include best, cheap, budget, top, price, compare, etc.
  2. Transactional Searches: this is the next level after commercial searches. In most cases, these users are ready to make direct purchases. They are either buying or hiring for themselves or close relatives. Words like buy, hire, order, purchase, rent, trial, and reserve are expected.
  3. Informational Searches: are research-based intent. Here users want more information about a product or service. You will find words like course, guide, example, how, if, info, learn, improve, review, testimonial, tips, tricks, etc.
  4. Navigational Searches: are searches done when searching for a related page or downloadable resources. You will find words related to brand names, websites, or apps.

B. Get your User's attention Psychologically

Putting the right word in the right place is always a winning ticket for advertisers. The same should apply when crafting your title. Learn to use the right psychological trigger. There are a thousand and one ways you can communicate your thoughts.

Learning to use words like "save," "learn," "exclusive," and "solve" are lovely ways to get attention.



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ASKJOFA Premium
Title and metal description are extremely key to blogging. It is was leads readers to your page. If your article are great without great title and description your readers may never get to your page. It is so very important such that there are software generated title tools all over the internet.

Every blogger must spend nothing less than 10 minutes to come up with great title.

Great training again.

Thanks for reminding us how important this is to blogging and getting people to read our content.

Regards

John (ASK JOFA)
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Parameter Premium
, hi John

Thank you for a share of experience and insight on mets description. It is a must do that indirectly affects our SEO

Ayodeji
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Israel17 Premium
Keyword stuffing is strictly prohibited by Google. Thanks for the excellent training, Ayodeji!

Israel Olatunji
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Parameter Premium
Very true Israel.

All search engines dislike keyword stuffing.

Its one of the black hat techniques we must avoid

Ayodeji
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Thank you for this training
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Parameter Premium
You are welcome Tsitsi,

I am glad you found it useful.

Meta Titles and Descriptions are essential part of our content creation. Overall, we must put the user at heart when creating them.

Ayodeji
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Pedrone Premium
Hello Ayodeji,
thank you for another useful training,
Meta-Title it's very important

Have a great day!

Pietro
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Parameter Premium
Thanks Pietro,

Meta Title and description are two tags that we must take to heart.

They impart on our content performance

Ayodeji
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Pedrone Premium
Totally Agree Ayodeji,

Thank you

Pietro
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Zoopie Premium
Nicely put together, well done.
Stephen
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Parameter Premium
Thank you Steve,

I appreciate time taken to see the training

Ayodeji
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