2) Creating Newsletter Body
Deciding on how your newsletter will look in terms of content and header will be great at this point. Keeping things organized and presentable will be a great way to go. It will save you time spent without definite result. You can stick to a specific template for drafting your email newsletter.
Your content should be properly organized. The most important information coming in your introduction, while the least is comes at the base of your newsletter. It is common knowledge that most people read the introduction and scan through the rest of your material.
3) Create Content
Below are some of the content types you can use for your newsletter
- Update about your products or general business
- Articles from your blog
- Special promotions for your subscribers
- Videos or other forms of entertainment
- Tips from your comment section and frequently asked questions
Keeping your audience engaged with valuable content is one of the main essences of a newsletter. As such, you will be delivering more than 90% of educational material and less than 10% of promotional emails. This way you will be able to authority and trust.
For appropriate content, your newsletter should not just be a store of text but should contain visuals. It should be timely and relevant, such that it addresses your audience need at various seasons.
Very important to have good headlines and then your content capable of attracting crowds. I'm working on that .. Thank you very much friend!