Emails are essential marketing tools. They have helped marketers keep constant communication with clients and leads. The challenge here is understanding how best to create one. While so marketers see it as time-consuming, others see it as too technical. But that is not the usual any longer. In this training, I will show you how to create a newsletter for your campaign. First, it is good we give a definition to a newsletter and also see the importance of a newsletter.

Also, I will appreciate you use the comment section to share your experience in terms of challenges and success you have encountered in creating and working with newsletters. It will be a good learning point for others

What is an Email Newsletter?

An Email newsletter is a marketing effort based on you generating regular emails. It could be daily, weekly, monthly, or even fortnightly. The content of such a newsletter can be updated on your business latest offerings or topical content that is meant to educate your audience. Both the frequency of sending the mail and the type of content broadcasted all depends on what you intend achieving.