How to Select a Domain Name

3) Engage Short Domain Names

Using very long names is not good practice. Try as much as possible to limit your domain name to a two or three-word name. Many marketers try to stuff their domain names with long-tail keywords, this is not good at all. Long-tail keywords are good for SEO but not domain names.

Ensure your domain name is not too long and very simple. It is all about the customer. Using long-tail keywords will be complicated and highly unfriendly for your would-be clients.

4) Use the Right TLDs.

The best option when it comes to selecting TLDs is the .com. Talking about a user-friendly TLDs, it is the first to come to the heart of many users. Although experts say TLDs does not directly impact your SEO. As such, having a domain name that is relevant and in a TLD that is close to your niche. You should go for it. A good example is an educational institution if your school's name is not available on the .com TLD. But a closely related name is available on the .edu. it should be the right alternative

For businesses that are geographically located, picking a domain name with a specific country’s TLD may be a go-to for such business. It is an easy way to help Google or other search engines to find your location. Then presenting your business amidst location-specific searches becomes easy.

As you build your business, ensure you take your domain name serious. Although it contributes little to SEO, it plays a major role when it comes to keeping your visitors. A user-friendly domain name with keyword strategically placed will go a long to promote your business