Leverage on Other Content Creators
After creating your videos, you should work with other content creators to help you publicize your videos. They can ask their audience to check it out. You can also ask your friends and colleagues to check out your videos.
YouTube offers courses that you can learn from as you work to grow your audience. You can even reach out to an influencer in your industry and feature him in one of your videos.
SEO
Even for your videos, you need to make sure that you work on all technicalities that will make your video visible on search engines. Give a searchable topic and clear headlines.
It is important that the content of your videos add value to your audience. Also, use thumbnails that will clearly describe what your audience should expect. And make sure that you have researched the right keywords to use.
Conclusion
You can create videos for your viewers on YouTube. But it may not be so easy to find your audience on YouTube. Also, remember to work on the technical aspect that will allow your content to be seen.
Then you research and apply marketing techniques that will make a large audience view your videos. You can even use social media to reach out to the audience.