So ...

Upon activation, you'll notice a new "Business Profile" menu item in your Wordpress admin area. Click on it to access the plugin configuration page. As I said, the plugin will allow you to display your business information in scheme.org rich snippet format. As a result, search engines can read, understand, and use this information in their search results. So as a first step, you'll have to select your business type:

And you can use the "Add Image" button to provide an image to display with your local business search profile.

Next, you'll have to enter your contact information:

Each option is very straightforward ... Business name, address, phone number email, etc. If you want to use Google Maps to show your address, simply click the "Retrieve map coordinates" link and the plugin will automatically fetch the coordinates using the address you entered.

Of course, if you want to use the Google Map feature, you'll need a Google Maps API Key. You can follow the instructions provided by the plugin or you can check out my tutorial.

Also, the plugin will allow you to select/link a contact page on your site where users can reach you.

Finally, under the "Schedule" section you can define your business hours:

Now let's see the magic ...