The Human Touch
Your visitors are human, they want you to be as well. They want to build a relationship with someone they can trust and someone who is real.
So be real
1. Be you
Utilize your website space and about me page. Make it easy to find out information about you. Ensure your visitors can find out a little about you, your mission, your vision and your reason for being online.
Add a photo...visitors want to see the real you.
2. Recommend known products
Your credibility will fail and you'll lose subscribers if you promote products based on value and profit. If you recommend a product and it turns out to be rubbish or available for half the price somewhere else...goodbye subscribers.
promote only products you use or believe in or know to be quality and tell your readers your personal experience with them. personal relationships are built and lifetime customers are gained.
3. Feedback and Subscriber Recommendations
One sure fire way to gain new subscribers and keep your old ones is to offer them the chance to feedback on your recommendations and products.
Subscriber testimonials and personal positive experiences with you and your products will be huge winners!
4. Professors are in Universities
In your posts and blogs use friendly day to day conversational speak.
If your posts are academically worded or full of jargon you again are making it too hard for us to understand. And we leave to find the information on an easier to understand site.