So once you get your fan page started, you are going to want to fill out the page info section. There you can tel you viewers a little bit about yourself. Like stated before people buy from people they like, know, and trust. You can then add in your websites URL (this is optional). If your feeling up to it you can also add your phone number and your location. Once you get your info filled out it is time to upload a profile picture. I recommend that you upload a picture of yourself. By doing so you will be branding yourself as well as getting people to like, know, and trust you. You will then be prompted to upload a cover photo. You can use what ever you would like to use for a cover photo. I personally like to use quotes, or pictures that have something to do with what i am advertising.
Now it's time to start putting content onto your page. It is totally up to you what you post about. One thing to remember though is you want people to like and follow your page .so i wouldn't put anything rude or offensive on there (save that for your personal page). I like to post inspirational quotes, and things that relate to what I'm promoting.
How often should you post? I would recommend that you post 2-3 times per day. Facebook has a built in feature to help you with that, and i absolutely love it. Facebook gives you the option to schedule posts. So if you really wanted to you sit down one day, and schedule all of your posts for the entire next week. Now you should continue to post 2-3 times per day for the next 1-2 weeks. Just remember to be consistent, you will learn over time that being consistent s key.
Not promoting anything here so I just recommend searching for
- Split Testing - or - Multi-variant Testing - in any search engine should help.
I also always highly recommend ALL bloggers checkout landing pages as sales funnels.
Hope it helps & thanks for your help above!! All the best - Andre
(PS - just sent this training out on Facebook)