BEFORE WE START....remember that in every instance YOU are the publisher. The company you promote and sell products on behalf of is the advertiser. Confused?

YOU are publishing links and banners etc

THEY are advertising their products

YOU publish their advertising

What is CPM?

CPM stands for "cost per mille".

Mille stands for 1000

This for you, as a publisher, is a campaign based on numbers.

The cost of the ad, and the profit to you as a publisher, is determined on 1000 page impressions ( or in layman's terms... each time the ad is shown).

An advertiser wanting this type of ad/banner placement will be offered a guaranteed number of page impressions for the ad. Your affiliate network or advertiser offers a certain number of impressions at a specific price to advertisers.

The profit to you (cost to the advertiser) is based on the number and price agreed by your network (cj.com etc)

For example, if an ad or affiliate network site has a CPM rate of $10 US Dollars (USD) and guarantees the advertiser 100,000 page impressions for the ad, the cost to the advertiser will be $1,000 USD ($10 x 100).

You as publisher will get paid a share of the revenue generated by the site selling the ads.

So your affiliate network or ad site may offer you 45% of CPM....meaning $450 USD for 100,000 page impressions, $45 for 10,000 and $4.50 for 1000...etc.



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rosieM Premium
Thank you, Jason! It is so easy to get confused out there which 'C' method was what.....I have bookmarked for my silly butt to go to....in a days' time between various social media, emails sent/received, affiliate offers......it is easy to get those darn 'C's tangled up....lol
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JasonGB Premium
Lol...absolutely. ..those darn C's
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rosieM Premium
Our society and the love of acronyms....aaaaaaaaaaaaaaagh!
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Pio Premium
Thanks very much Jason, for explaining these payment methods in detail. First time, I have been briefed on all of these methods and what each really is. Appreciate your training on these areas. Regards. Pio
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JasonGB Premium
Youre very welcome Pio
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bjdluna Premium Plus
Hi Jason,
I liked this training very much! I really had no idea that all of those different methods even existed I just assumed that all affiliates got paid commissions. Very informative, thanks very much for writing this!
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JasonGB Premium
You are most welcome. Hope it helps
J
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bjdluna Premium Plus
Me too! I need all the help I can get. I want to earn money!!
Thanks again for this!
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lavera Premium
Jason it is very well written training, thank you so much for clarification
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JasonGB Premium
You are most welcome
J
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GeoffGS Premium
It's funny I just signed up for Cafepress and saw these for the first time. Of course I had no idea what they meant, but had to pick one to continue. At least now I know what I picked. Do you know if you can change it after you've applied? Thanks Jason. Great training.
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JasonGB Premium
You're very welcome. yes I believe you can change afterwards...or create another account and join a different scheme...J
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