What is CPC?

CPC stands for "cost per click"

This time you, the publisher, are paid each time a visitor clicks the ad/banner/link being displayed as long as you deliver the visitor to the advertiser’s website.

It makes no difference what happens now. The visitor doesn't need to buy anything or stay on the website. All that matters is that you delivered a person to your advertisers website.

Be aware that while this might sound great...you cant just sit and click your own links all day....the businesses that sell this type of ad most definitely monitor the number of clicks the ad gets...and that prevents naughty publishers (us) artificially inflating click through rates

The pay rate for CPC ads ranges from a few cents to a few dollars, depending on what the advertiser has paid to have the ad displayed. This is a good method for those starting out...and old timers alike...often these ads can be set up and left alone