Bootcamp Phase #7 - How to Scale Successful PPC Campaigns
Lesson 1 – Blasting Your WA Affiliate Earnings With PPC
- Setting up a Google adwords account
- Create a keyword targeted post (without worrying about low competition keywords)
- Setting up Google conversion tracking
Lesson 2 – Understanding the Google Adwords Opportunity
- The Google adwords opportunity
- Create 2 ad groups
- How to properly create google adwords campaigns & ad groups
- 5 Tips to creating successful PPC campaigns
Lesson 3 – Maximizing Review Pages With PPC
- Unlimited possibilities with review/scam type keywords
- Constructing a successful product review PPC campaign
- Create a "thorough" product review
- The main differences of PPC allowances within Google adwords and BingAds
- Create at least 2 ad groups targeting your review
- A little trick for finding product related keywords
Lesson 4 – You, the Affiliate, Are Responsible for Analysis
- You are an affiliate, you are the help, what is the most effective way to inform someone?
- Using comparison charts to amplify conversions
- Where should you put your comparison chart?
Lesson 5 – Mastering the Flow of Relevance
- Why does relevance convert?
- View Page: Can I Make Money Selling on Amazon?
- The secret to PPC is the fact there is no secret
- The relevance checkbox strategy
Lesson 6 – The "Double Down" Approach to PPC
- Doubling down on your already converting campaigns
Lesson 7 – To Direct Link or Not to Direct Link
- Creating a direct linking campaign to promote WA
- How to properly construct a campaign
- Being aware of your audience
Lesson 8 – The Mathematical Business Model of PPC
- So what makes a campaign profitable?
- **$7 per stater referral is your magic number**
- Making sense of PPC data
- Some exciting & important WA conversion statistics
- How to maximize your revenue as an affiliate
Lesson 9 – Using Concise Pages for PPC
- Creating content for the purpose of quicker intent (PPC)
- Creating more concise product review pages
- Creating more concise "generalized" keyword pages
Lesson 10 – Creating More Concise "Generalized" Keyword Pages
- Grow your business organically
- Throw spaghetti often
- Build, convert, replicate
Next: Lesson 9 - Index
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