Niche Market Ideas List

Last Update: Oct 21, 2019

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I've had this question come up a time or two and it popped again yesterday in one of my posts. The question is "What niche should I choose?"

What seems like a fairly straight-forward question becomes a show stopper for a lot of people. With so many different options and angles to look at the different markets, their minds are blank.

So, I thought I'd put together this post on how to generate your own niche market ideas list.

We learn here at WA that it is best to start with something we are passionate about and rightly so. It gives us a good place to start with something we are already knowledgeable about. But for some, it seems to be hard to identify what they are passionate about.

Some ideas that come to mind are:

  • What hobbies do you enjoy? Fishing, hunting, bicycle riding, etc.
  • What are you most knowledgeable about? For example, you might be good at writing, sewing, for decorating. It could be any number of things.
  • Is there something that your family and friends are always asking you about because you are the go-to person.
  • What are you always reading about online or offline?
  • What other interests do you have?

We all have interests and things we are good at, we just need to identify them. Sit back and clear your mind and just think about what you enjoy doing. Heck, you could even find a niche if all you are good at is relaxing after a hard days work. How do you relax? Play games, go for a walk, or maybe read?

Once you've identified a few possibilities, take each one and ask:

  • What problems might people in this niche have?
  • What needs or desires do they have?
  • What challenges might they face?
  • Here at WA we have access to Jaaxy and the Alphabet Soup tool. This can give you even more ideas for niches. Type in your primary niche and look at the results.

This will help you zero in on the niche. Do this for all your niche ideas and find those that have the most potential as it relates to problems, desires, products they might be looking for.

Your list should be growing larger by now.

Once you've done that you can start to build a customer profile for each one.

  • Where are they located?
  • How old are they?
  • Are they married or single?
  • Where do they hang out?
  • What income bracket are they in?
  • What kinds of products would they be interest in?
  • And so on.

You can even go to Quora and search on your niche and see what types of questions they are asking. This will give even more details around who they are, what they are searching for, and how you can help them and provide solutions.

You can also enter your niche into and get a wealth of information about the niche.

Once you've answered these questions for your niche ideas, you should be able to identify whether each niche idea can be profitable. From there, pick the best and run with it.

If you are still having trouble finding a niche, take a look at the list of broader niches below, pick a few that interest you and go back to the bullet points above and see what you can come up with.

  • Weight Loss
  • Running
  • Bicycling
  • Jogging
  • Diets
  • Health Food
  • Fishing
  • Hunting
  • Video Games
  • Baking
  • Decorating
  • Interior Design
  • Website Design
  • Computers
  • Computer Hardware
  • Computer Software
  • Computer Accessories
  • Car Buying
  • Car Repair
  • Car Accessories
  • GPS
  • Tablets
  • Phones
  • Handbags
  • Womens/Mens Clothing
  • Womens/Mens Shoes
  • Camping
  • BMX
  • Motorcycles
  • Hair Care
  • Cosmetics
  • Skin Care
  • Outdoor Gams
  • Flowers and Plants
  • Gardening

That is just a short list. Go to places like and you can get many more ideas. The possibilities are endless.

If you are more interested in the MMO (Make Money Online) side of things and promoting WA, here's a great list of potential audiences Kyle posted.

  • Entrepreneur Programs
  • Website Marketing
  • Local Marketing
  • Social Media Marketing
  • Twitter marketing
  • Facebook Marketing
  • Linked In marketing
  • Email Marketing
  • Google Adwords
  • Google content network
  • BingAds
  • PPC Marketing
  • Clickbank
  • Data Entry
  • Home Business
  • Search Engine Optimization
  • Article Marketing
  • Getting Rich Quick
  • Become a Millionaire
  • Search Engine Marketing
  • Self-Employment
  • Affiliate Programs
  • Affiliate Networks
  • Wordpress Plugins/Theme/Hosting
  • Website Hosting
  • Website Builders
  • Internet Marketing Tools
  • College Students
  • University Students
  • Retired Individuals
  • Middle Class Populous (large majority of US consumers)
  • Retired Veterans / Disabled Veterans
  • Disabled Individuals (who can work from their computer)
  • New Career seekers
  • Career Development/Advancement seekers
  • Laid Off Employees
  • Unemployment Benefits
  • People with massive hospital/health bills
  • Low Salary Employees
  • High Salary Employees that Want More
  • Minimum Wage Workers / McJobs
  • Passive Income Seekers
  • Residual Income Seekers
  • Baby Boomers About to Retire
  • People Who Vacation Lots (like the freedom)
  • Loans/Cash Advances
  • People with a mortgage
  • People that are forced to foreclose their homes
  • Debt Consolidation
  • People with Undesirable Jobs
  • Office Workers
  • People looking to win the lottery
  • Computer Jobs and remote jobs
  • People interesting in computer programming
  • Residents at business and Internet marketing schools
  • People looking to get a marketing, finance, or business education
  • Someone who wants to quit their job
  • Franchising/Franchisees
  • Ebay Sellers
  • Summer Job Seekers
  • Part-Time Employment
  • People seeking any type of employment!
  • Employment Search Engines (JobSearch, Monster,
  • Criminal Employment (employment for criminals)
  • People seeking post secondary education (can target University and College names)
  • Real Estate Investors
  • Online Surveys Takers
  • Related Forums and discussion rooms
  • TV Shows (Apprentice, Deal or No Deal, etc)
  • Famous Rich People (Donald Trump, Bill Gates, Rich Dad Poor Dad)
  • Hard Copy Books (The Art of the Deal, Buzz marketing, etc)
  • Affiliate Network Keywords (CJ, Clickbank, Linkshare, Shareasale, Kowabunga, etc)

Find things that interest you, then follow the bullet points above to analyze your niche ideas and find those that with the greatest potential for you.

Hopefully this little bit of information will help if you are having trouble identifying a niche market.

Best Wishes And Happy Hunting,


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Recent Comments


Your niche list is great! Thanks for posting!

You welcome.


Excellent post, Michael. And a great way for people feeling overwhelmed to figure out what direction they can go. :)

Yes, there are a lot of options when you sit down and think about it.

Hope things are going great Rochelle.



You're absolutely right! Anything can be a niche and anything can be profitable. :)

WOW - so many niches so little time.. haha

But seriously, that is a great list - so many post ideas alone..

Thanks for compiliing


Hi Paul. Your welcome.



Nice Post Michael, choosing a niche seems to be a mental block for alot of people, so asking these yourself questions is a great way to come up with ideas

Thanks Mike. Yes, you just have to make sure you pick one after you find something...😉

That's another battle!


Well done Michael. Jim

Thanks Jim!

Wow! What a comprehensive Niche Market Ideas list?
Thanks for sharing.
Appreciate your effort.

Thanks KL!

Thanks so much. Almost everybody likes it. to helpful.

Very helpful for all of us. Thanks.

Thanks for stopping by!

Very Informative blog Michael!

Glad you found it informative, Vivek.


Nice list of resources Michael. If someone can’t come up with a niche after reading this post then it’s time to give up 🤣

Thanks Dave!

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