Organically Optimizing Your YouTube Videos
Published on August 21, 2018
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
Before you upload a new video to YouTube, you must make sure it is organically optimized.
Rename Your Video File
Before you upload your new video to YouTube, create an SEO optimized filename. Use Google Trends or a paid keyword tool (Jaaxy) to name and save your video with relevant keywords. For example, you may be tempted to name your videos chronologically—but “The Perfect Eye Lining” is a better name than “Makeup Tutorial #8.”
Input All Metadata
If you are familiar with filling out the metadata for your webpages and blog posts, it is somewhat similar within YouTube.
Title—your title needs to include the question and/or relevant keywords viewers will type in to YouTube when searching for the information your video provides. The more specific the better, just make sure your video name makes sense.
Description—Utilize the video description to highlight the key points within your video. While the description can be up to 5,000 characters—the first 160 characters (with spaces) is all that populates in search results. In other words, make sure there is a keyword or two in the first 160 characters. And don’t forget to invite your viewers to subscribe to your Channel!
Captions and Subtitles—search engines can’t crawl for videos, but they can crawl and index your captions and subtitles so make sure they are SEO optimized.
Tags and Categories—filling out the related tags and categories is just one more way to get your videos showing up organically in YouTube’s search results and Up Next section.
Customize Your Video Thumbnail—add an optimized thumbnail to your videos as an often-underutilized organic method of SEO.
Ready to put this into action?
Start your free journey today — no credit card required.
Don’t Forget to Add Links—be sure to add relevant external links to your video description. While you will certainly want to link back to your website, sales site, or other social media platforms—your organic performance will improve if you find quality links that are relevant to your video. For example, link back to the official source of your statistics.
Where many B2B and B2C marketers fail, is in uploading videos to YouTube without organically optimizing their files and metadata—and without a plan for posting their video content elsewhere. With the strategic approach above, and a steady stream of new videos, your subscription base and YouTube video views are sure to grow!
FYI, l have published the following video trainings for you to apply these Youtube Marketing Strategies in your business.
Video 4 - Creating Your Content Strategy
https://my.wealthyaffiliate.com/training/youtube-marketing-c...
Video 3 - Getting Started with Youtube
https://my.wealthyaffiliate.com/training/youtube-marketing-g...
Video 2 - Establishing Your Goal
https://my.wealthyaffiliate.com/training/youtube-marketing-v...
Video 1 - Intro To YouTube Marketing
https://my.wealthyaffiliate.com/training/youtube-marketing-v...
Please share these training to your buddy or somesone who can benefited from it.
Your LIKE and COMMENT on the video training is most welcomed.
To your success:)
Shui Hyen
Share this insight
This conversation is happening inside the community.
Join free to continue it.The Internet Changed. Now It Is Time to Build Differently.
If this article resonated, the next step is learning how to apply it. Inside Wealthy Affiliate, we break this down into practical steps you can use to build a real online business.
No credit card. Instant access.