Animated video - is it an effective form of marketing?

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Hi all!

I just wanted some feedback from you professionals on whether you think that creating animated video is a worthwhile task.

I'm on a trial with VideoScribe, and have found it to be amazing (once you've got around the layout etc.). I have just made two small videos, one promoting WA, the other Jaaxy.

Please can you have a look at either or both of them and tell me if I'm wasting my time.

Jaaxy - https://www.youtube.com/watch?v=tKmbrJTfH0g

WA - http://makemoneyonacomputer.com/animated-marketing-videos

Thank you!

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Recent Comments

53

Sweet, and a very effective way to get people to watch the whole video.

I think they look great. Animation is a great tool for the internet marketer.

Great stuff Rob, as mentioned I've just done a Powtoon and although they can take a while to do they are fun and very engaging for the audience. Like anything it must take time to get it right but that's the challenge with anything.

Well don!

I prefer VideoScribe to PowToon, as they have a great library (even on the trial) and the interface is good too.

I notice a lot more promotional sites going this direction. I think it is interactive, and if not too long, very engaging. Especially for the up and coming generation that does not enjoy reading as much as other ways to gather information. Just my opinion though! Keep up the good work and thanks for sharing!

I was just running a test to prove to myself whether they are worth it or not. Clearly, changes will need to be made - it's only a first attempt!

These are terrific!! I want one!!

I think those are pretty cool. I think the trick is to get the graphics / sketches to tell most of the story. You know the 1 picture says 1000 words thing and guide your point with a few words. I guess your creativity will be limited to the strength of the software though.

Agreed Matt about the limitations of some animation software. Thanks!

I loved them. I am at a point where I need to decide "what I want to be when I grow up" (But I don't want to grow up, Daddy) Know that feeling?

I was going to get serious about SEO and write my Jaxxy review now that I think I'm starting to understand keywords and what they are. Learning video software is next on my list. Now the video looks like fun, but I need to stop playing and get to work.

Thanks for posting these videos. I really enjoyed them. Good job!

Brenda

I know what you mean. One feels that one is playing, but hopefully that helps in the long run of 'the learning process'!

Good one sir!! Cool stuff!! I was looking for that exact video maker and could not remember the name of it. All I could remember is Animoto. Thank you for the post

They're excellent Rob, well done. One thing. I think you can place a clickable link on the video now. I've seen it somewhere. It would be good on both videos near the end.

Thanks Simon, I hadn't realized that! I will investigate further.

I think it is quite cool, nothing something I have attempted yet as I am not promoting the WA yet doing my own niche but will be going to bootcamp.. well done to you

Thanks Katie! Good luck with your niche.

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