Animated video - is it an effective form of marketing?

Last Update: July 07, 2014

Hi all!

I just wanted some feedback from you professionals on whether you think that creating animated video is a worthwhile task.

I'm on a trial with VideoScribe, and have found it to be amazing (once you've got around the layout etc.). I have just made two small videos, one promoting WA, the other Jaaxy.

Please can you have a look at either or both of them and tell me if I'm wasting my time.

Jaaxy - https://www.youtube.com/watch?v=tKmbrJTfH0g

WA - http://makemoneyonacomputer.com/animated-marketing-videos

Thank you!

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M W Mihalicz Premium
I think those are pretty cool. I think the trick is to get the graphics / sketches to tell most of the story. You know the 1 picture says 1000 words thing and guide your point with a few words. I guess your creativity will be limited to the strength of the software though.
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rob3 Premium
Agreed Matt about the limitations of some animation software. Thanks!
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bkcook Premium
I loved them. I am at a point where I need to decide "what I want to be when I grow up" (But I don't want to grow up, Daddy) Know that feeling?

I was going to get serious about SEO and write my Jaxxy review now that I think I'm starting to understand keywords and what they are. Learning video software is next on my list. Now the video looks like fun, but I need to stop playing and get to work.

Thanks for posting these videos. I really enjoyed them. Good job!

Brenda
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rob3 Premium
I know what you mean. One feels that one is playing, but hopefully that helps in the long run of 'the learning process'!
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kennnyb Premium
Good one sir!! Cool stuff!! I was looking for that exact video maker and could not remember the name of it. All I could remember is Animoto. Thank you for the post
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Simoc Premium
They're excellent Rob, well done. One thing. I think you can place a clickable link on the video now. I've seen it somewhere. It would be good on both videos near the end.
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rob3 Premium
Thanks Simon, I hadn't realized that! I will investigate further.
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KatieMac Premium
I think it is quite cool, nothing something I have attempted yet as I am not promoting the WA yet doing my own niche but will be going to bootcamp.. well done to you
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rob3 Premium
Thanks Katie! Good luck with your niche.
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