YouTube for Beginners 2023

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1 year ago

What's New on YouTube in 2023

YouTube is rolling out several updates in 2023 to help creators connect with their audience and give viewers a better experience. These updates include new formats for video descriptions, scrollable descriptions, easier social media linking, and the ability to edit Shorts to link to other videos.

New Formats for Video Descriptions

YouTube is adding new formatting options for video descriptions to make them more scannable for viewers.

This includes:

• Scrollable descriptions so longer descriptions don't take up the whole page
• Formatting for social media links with the platform's logo for better visibility
• Overall improved readability with headings, lists, and bolding

These updates allow creators to organize their video description into sections, call out important links, and generally make it easier for viewers to find key information.

Linking Shorts to Longer Videos

Starting on August 17, 2023, creators can add a link from their Shorts to one of their longer videos. This appears as a clickable link in the Shorts player and helps direct interested viewers to more content.

This is an easy way to leverage the popularity of Shorts to promote your other videos. It helps convert viewers from the short-form to long-form content.

YouTube sends out regular app updates with new features and fixes.

To check if you have any pending updates on mobile

On Android:

1. Tap your profile picture

2. Tap "My apps & games"

3. Apps with available updates are labeled "Update"

On iOS:

1. Tap your profile picture

2. Scroll down and tap "Settings"

3. Go to "General" and check if there is an update next to "YouTube"

On desktop, you can also check for browser or YouTube Studio updates. Keeping your apps up-to-date ensures you have all the latest features as they roll out.

How Do You Start Beginner YouTube?

With so much competition, you'll need tips and strategies to begin your journey the right way.

1. Create a Google Account.
2. Create a YouTube Channel in Steps
3. Find Your YouTube Niche (Channel Topic)
4. Identify Your Target Audience.
5. Create a Value Proposition for Your Viewers.
6. Find Your Competitors on YouTube.

Create a Google Account

Create YouTube Channel in 4 Steps

Creating your YouTube channel won't take long at all. Just follow the steps below!

1. Sign in to YouTube.

2. Create a Channel

3. Upload a profile picture and type in your channel's name.

Profile pictures should be:

• Square or round
• 800 X 800 px or similar
• JPG, GIF, BMP, or PNG

4. Click Create Channel in the bottom right corner.

Verify Your Phone Number with YouTube

Now that you've created your channel, the next step is verifying your phone number. This step allows you to create videos longer than 15 minutes, upload custom thumbnails, live stream, and appeal Content ID claims.

To verify your phone number, click your profile picture again and select YouTube Studio from the menu.

Does it Cost to Start a YouTube Channel for Beginners?

It's totally free

Starting a YouTube channel is completely free.

You could spend a lot on professional recording equipment, lighting, editing tools, effects, and a place to film. Unless you have a generous budget available, we recommend starting small by producing simple videos that you can make with equipment you already own.

How Do You Come Up First on YouTube?

So, let's see some tips for YouTube to favor your channel and your videos in users' search results.

1. Conduct keyword research first. ...
2. Choose keywords with good reach potential. ...
3. Create a good video title. ...
4. Add tags to the video. ...
5. Write smart descriptions. ...
6. Edit the file name. ...
7. Create transcriptions and captions for the videos.

18 Strategies to Grow Your YouTube Channel in 2024

1. Target the Right Keywords. ...
2. Optimize Your Profile. ...
3. Create Top-Notch YouTube Thumbnails. ...
4. Title Videos Like a Pro. ...
5. Post Videos at the Best Time. ...
6. Build (and Promote) Video Playlists. ...
7. Cross-Promote Your YouTube Channel. ...
8. Convert Viewers Into Subscribers.

Embarking on Your YouTube Journey

With the popularity of YouTube, launching your own channel can seem daunting. However, with the right strategies, you can set your channel up for success.

Getting Started

The first steps involve setting up accounts and optimizing your channel. Key actions include:

• Creating a Google account
• Establishing your YouTube channel
• Identifying your channel's niche and target audience
• Crafting a value proposition to attract viewers
• Researching competitors to inspire and differentiate

Cost Considerations

The good news is launching a YouTube channel is free. Down the road, you may choose to invest in equipment and programs to enhance production quality. But focus first on generating compelling content.

Gaining Traction

YouTube favors certain factors when recommending videos. To boost discoveries:

• Conduct keyword research
• Optimize titles, tags, descriptions
• Create captions and transcriptions
• Promote your content across platforms

With persistence and solid content, you can progressively grow your subscriber base over time.

Creating a YouTube Account

To access most YouTube features, you need to create a Google account.

This includes options like:

• Liking and disliking videos
• Subscribing to channels
• Playlist creation
• Watch history
• Commenting
• 

If you already have a Google account for services like Gmail, you can sign in with those credentials. Otherwise, you can create a new Google account directly on YouTube.

To create an account on desktop:

1. Go to YouTube and click "Sign In"

2. Click "Create Account"

3. Select "For myself" or "To manage my business"

4. Follow the steps to setup your account

To create an account on mobile:

1. Open the YouTube app

2. Tap your profile picture

3. Tap "Sign In"

4. Tap "Add Account"

5. Follow the on-screen instructions

Once you signup you can create a YouTube channel to upload videos, customize your homepage, and more.

Verifying Your YouTube Account

• Verifying your YouTube account gives you access to more features like:
• Uploading videos longer than 15 minutes
• Live streaming
• Custom thumbnails
• Appealing Content ID claims

It also unlocks advanced account features once you build up your channel history.

To verify your account, you will be asked to enter a phone number to receive a verification code via text or call. This process confirms your identity and prevents spam/abuse issues.

YouTube will not sell or share your personal information from account verification.

New Option to Sign Into YouTube

YouTube is testing prominent "Sign In" prompts across the platform. This optional prompt recommends signing in to access personalized features like:

• Video recommendations based on watch history and likes
• Following subscriber content
• Playlists, Watch Later, and other collections
• Community interactions like commenting and posting

If you don't want to sign-in right away, you can dismiss the prompt to continue using YouTube. You can also use YouTube's Incognito Mode to browse more privately without impacting your viewing history and recommendations.

Getting Started With YouTube Shorts

YouTube Shorts allows anyone to shoot short mobile videos up to 60 seconds long using YouTube's multi-segment camera and editing tools. Shorts offer a new way for creators to engage with the YouTube audience.

https://youtu.be/9EJIH8kxTn8

To create Shorts:

1. Open the YouTube app on your mobile device

2. Tap Create (+) and select "Shorts"

3. Record clips up to 60 seconds using the Shorts camera

4. Add effects, text, filters and crop clips

5. Add some details and audience settings

6. Tap "Upload" to publish your Short

Viewers can find Shorts in dedicated feeds on mobile and desktop YouTube. Shorts creators can also monetize content through the YouTube Partner Program.

Uploading Long Videos as Shorts

In addition to filming Shorts directly on mobile, you can also turn existing long videos into Shorts:

On Desktop

1. Go to the video watch page

2. Click "Remix" then "Edit Into a Short"

3. Trim up to 60 seconds of the video for your Short

On Mobile

1. Go to the video watch page

2. Tap "Remix" then either "Cut" or "Sound"

3. Trim/edit into a Short clip

Adding Shorts can help the algorithm pick up and recommend your remixed Short video

Shorts Video Examples

Here are some additional tips and inspiration for getting started with YouTube Shorts:

• Film vertical videos ideal for mobile
• Get creative with multi-clip recording
• Add text captions & visual effects
• Remix audio from other Shorts
• Reply to comments with a Short
• Link Shorts back to longer videos

Check out YouTube's Shorts best practices playlist for more ideas. There are also numerous trending sounds and formats to experiment with.

Final Thoughts

YouTube is constantly evolving with new features and updates to improve the experience for viewers and creators.

Key highlights for 2023 include overhauled video descriptions, options to link Shorts with longer videos, prompts to sign into your YouTube account, and continuing innovations around Shorts.

Stay tuned by subscribing to YouTube's official channels for the latest news or checking your account and app settings for new feature rollouts. The YouTube platform should continue providing more ways for people to connect through the power of video.