You're One Lead Magnet Away.
From Striking It Big Much Faster!
Hi Wealthy Affiliates, it's Michael here...
Are you systemizing and automating your business?
If you haven't that should be ONE of your goals, but how can you do it?
Many ways, and I'll share just one - With Lead Magnets.
I was listening to the story brand podcast today and something hit me hard...
Managers Vs Leaders. Mangers look at objectives and short-term accomplishments while Leaders paint the vision for the future...
They cause a momentum shift, and move people to a higher ground(Which I already knew, just refreshed my mind). And It got me to think...
What's one way to get there faster and make a deeper impact other than blogging post after post away?
1,2,3 seconds walked on by and it hit me, Lead Magnets! You see, if you want:
- More attention than your compeition
- More Leads and Sales
- More IMPACT
You need to get people's attention on as much platforms as you can. And to do that here's a little hack that will test your understanding of how to use Thank you Landing Pages(Please learn to use these correctly, they make ALL the difference).
I've splite tested about 2-3 Landing pages for many of my Lead magnet offers and one that I like is a Download Page.
After someone opts in, I can either send them:
- My Offer I promised them right away(Checklist, Course, Guide, etc)
- Tell them to check their email
- Or give it to them right then and there with a twist...
(Plus there are more ways to use a thank you page, these are just some).
Anyways, have someone download your free guide, course, etc right then and there. But what about using a bridge page that pushes them to your affiliate offer or products/services? Hang tight.
So, someone clicks the download button > Manychat automation > send them their freebie > wait a minute or so > send them another message to sign up to your Exclusive Facebook Group > Wait another minute or so > Send Message 3 for them to buy your tripwire(free + shipping) or self-liquidating offer > Ascend up the middle and backend offers for higher ticket sales.
Day 2:
Send them a Free Webinar sign up link(or you can start with a helpful tip first that has them sign up for your other channels, YouTube. Instagram, Etc) > Add tag to those who clicked through > Follow a 3-12 hour window of 1-2 more messages making sure they checked it out. You can even wait for the next day.
Day 3:
Spread the word about your Facebook Business Page - you can ask for likes and shares as well to look out for your content for a free course, etc that you posted to your wall > you come by to see their comment on that post > send them a message via messenger > you can close as appropriately to do so with your content > follow-up and see if they still need help > find out their pain, problems, needs, values, etc > offer them a product on like day 3 after contact.
The list goes on and on. I have many different automations depending on the subject, but that should get you thinking. You're here to build an AUTHORITY niche website + more so don't disregard everything else.
Plus, when people interact with my page, I also have a chatbot, I send them back to my website, YouTube Videos, to my products, ask for more emails that I didn't pick up, etc.
Are you automating your business?
Thanks,
Michael
Recent Comments
5
Thank you for sharing Michael.
If I sign up for something and get a couple of emails in quick succession then I unsubscribe. If they start coming twice a day, I unsubscribe.
I dont have an email list as yet, though I know I should, I just could not bombard people with endless emails because I don't like it myself.
Michael, superb article, feel that it would help many people, if it was submitted as a training blog! Just a thought.
Stuart
Excellent info!! Thank you.
Jamie