Creating a Schedule That Works For You

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Scheduling!! Making time for classes, training, adding to your blog, learning all the ways to monetize it!! Along with Lions and Tigers and Bears, OH MY!!!!!

Seriously, scheduling is one of the major components of making this marketing thing work. One of our great participants here, wrote a blog about success being a lot about not falling into the "shiny new object" syndrome, where this is new and exciting and as the work piles up, you fall down a bit. Scheduling can help you around that.

I am a person who has several part-time jobs I must work on call. And must is a real must as this is my only way to make a living, and it's a pretty meager one at the moment. It's feast or famine--a deluge of work or none. So you can see how this might wreak havoc on any sort of scheduling. How am I dealing with this?

Here are some tips I'm working that are making a difference and keeping me on track:

  1. Using auto-schedulers--I auto-schedule tweets and posts so that I don't have to try to keep up with them during the week, or more accurately, I get posts daily on days when I'm too busy to post.
  2. Working A LOT on the weekends--I often have periods where my on-call freelance writing stacks up heavily during the week for two employers. Sometimes they overlap. So I can't really stop to write for my blog, or I'm too mentally tired to do it. So, I am now trying to write 3 blog posts on the weekends and scheduling them to post at different times during the week. You can do this through the publishing section of WordPress where you can choose when your post will appear on your blog.
  3. Brush up on your "marketing language." Marketing copy is a little less prosaic then I like and am used to, so I've had to get down with writing what readers want to read as opposed to what I want to write. As a degreed writer, it sorta breaks my heart to have to write like this, but I also wanna make a living. So, I'm doing what's necessary.

So be sure to be realistic about your scheduling. If you know you need to put in 10+ (and it's a lot of plus) hours to make your marketing work, then really mine your schedule for when those 10+ hours can be had. For me, it's the uninterrupted Sunday time that I can do it. When's your best time? Is it on a calendar? What sorts of automation can you add into your work to get more productivity out of those hours? Good luck and happy scheduling.

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Recent Comments

6

I agree absolutely thanks for that cheers Helen

Thanks, Helen, for reading my blog. Let me know if you have any suggestions on scheduilng that could help us out! Melissa

I will thanks

Yes Melissakemp we must have a plan

Hi Melissa,

I agree - organisation is massively important.

From what I've learned from the training so far, a successful website comes from a constant stream of quality posts, responding to comments and social sharing.

All of these things need to be done consistently and without some degree of planning, its likely that tasks that need to be done may get forgotten.

I also like the idea of auto-scheduling posts. I hadn't thought about that before so thanks for that tip!

Best wishes
John

You're welcome, John. You are right about social sharing and responding to comments. Auto-scheduling and auto-responding can really help with this. Good luck with your work.

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