Breaking News: Mass Planner Has Closed Down!
Published on May 14, 2017
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
I've never actually got round to using Mass Planner yet myself, but I have referred a few people to it as an affiliate. I was planning to start using it in the future once I finally get to grips with social media.
But today I saw this email:
It turns out that Instagram forced them to shut down.
Ready to put this into action?
Start your free journey today — no credit card required.
BLIMEY!
If Instagram has the power to close down Mass Planner, does this potentially mean the end for other social media automation tools too?
Think about it. Instagram is owned by Facebook, which is the 3d largest internet company, with 27 billion dollars in renue last year. My guess is, if they don't want automation tools to exist, they won't exist.
But none of this should really come as a surprise to us internet marketers. It's really no different than when Google de-indexes a bunch of websites or hurts their rankings with an algorithm update. The world's richest companies have the power and incentive to makes these kinds of moves because their success relies on it.
So this leads me to think that social media automation tools are now going the same way as backlink automation tools. The "Powers That Be" don't want us to use them, so we should probably stop using them.
What do you think?
Share this insight
This conversation is happening inside the community.
Join free to continue it.The Internet Changed. Now It Is Time to Build Differently.
If this article resonated, the next step is learning how to apply it. Inside Wealthy Affiliate, we break this down into practical steps you can use to build a real online business.
No credit card. Instant access.