Blog v Page rank question
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Something I noticed that could be a coincidence but would welcome comments. Couple of weeks back I had a website page ranking on P1 Google for a particular keyword. I wrote a blog post around that same keyword, now the blog ranks on P1 but the page has dropped off P1 and is now way down the rankings. Any comments appreciated.
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You're in effect competing with yourself. Every page and post on your website should use a different but relevant keyword. You should only use the same keyword on a different site, ie. an article on Street Articles that you intend to point to a relevant page or post on your site. There is some historical research that all things being equal, a page will rank better than a post. However, a site full of pages will not prove user friendly to your visitors. I believe that it's less important to worry about search engines than the *engagement and *experience* you give your customers. Search engines don't buy anything, people do. :) Rich.
Thank you - That explains it. Will go back and re-write the blog post
Sorry - another question - is it ok to link from a blog post to a (relevant) page on the same website or is that a bad idea also
Internal linking is "highly beneficial". :) https://my.wealthyaffiliate.com/training/wa-affiliate-bootcamp-content-keywords-and-conversions/building-more-content-through-internal-links Rich.
Not to confuse matters, but just as an added thought - "competing" with yourself can actually be beneficial, as you could hold 2 positions on page 1 for the same keyword and gain traffic to both pages. Works best when using 2 separate sites though.