Choosing Your Niche and Building Your Business Hub: A Step-by-Step Guide
Published on October 30, 2024
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
Hey Everyone,
You’re here because you are ready to start building a business, beginning with choosing a direction—your niche. This is the audience you’ll work with, help, and generate revenue from. Let’s walk through the process to set up your niche and build your hub.
Step 1: Selecting a Niche
1.1. Why Choose a Niche You Enjoy?
- Choose a niche that you are passionate about or interested in. Building a business you enjoy makes it feel less like a chore, which leads to greater success.

1.2. Typing Your Passion into the Search Box
- Begin by entering a keyword that reflects your passion, interest, or hobby in the search box.
- For example, type "Basketball," and the system will suggest related business ideas.

Step 2: Exploring Business Ideas and Choosing Your Niche
2.1. Reviewing Niche Ideas
- The search results will offer several business ideas. You can choose one directly or search for something new.
- If you’re still undecided, there’s also a list of popular and lucrative niches available to browse.
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2.2. Recent Searches
- You can also click on recently searched ideas to explore previously viewed niches.
- For example, selecting "Pilates" will display related business ideas to that particular niche. You can simply click on any of these to initiate a search.

2.3. Finalizing Your Niche Choice
- Once you’ve chosen a niche, click Finish and Build My Hub.
- Example: Select “Basketball Coaching Resources” and confirm the choice.
- Example: Select “Basketball Coaching Resources” and confirm the choice.

Step 3: Building Your Hub
3.1. Automated Hub Creation Process
- After finalizing your niche, the system will automatically start building your hub.
- This environment will provide you with the resources to build, manage, and grow your business.

Step 4: Starting Your First Lesson
4.1. Accessing Training Lessons
- Once your hub is ready, start with Lesson 1 located on the left side of your screen. This lesson will guide you through the first steps of building your online business.

Optional: Changing Your Niche Later
5.1. Changing Your Niche (If Needed)
- If you want to change your niche later, go to Website and Brand in your settings, select Change Your Niche, and start over with a new business hub.

If you have any questions about this process, leave it within the comments and we will be more than happy to help you out.
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