Amazon Associates Native Ads - April Promotion
Published on April 3, 2017
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
The Amazon Associates Program is paying an enhanced 12% commission on qualifying purchases made via their Native Ads Widgets during the month of April.
I have thus far steered clear of any sort of Amazon advertising boxes on my site because I thought that they looked a bit ugly and desperate. At 12%, however, I couldn't resist and I added them in time for April 2017.
There are clear instructions on you Amazon Associates page about how to set up and create the Ads. Basically, you choose the relevant product category, add a default keyword to help generate relevant products, and copy the generated code into your site. I used a plug-in called "Ad Inserter" to get the code on because every time I try to modify my website files directly I almost kill my site! (Thanks WA Support - you are lifesavers!)
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I recommend putting the ads (generally 2 rows of 4 products) at the bottom of the post so that it doesn't interfere with the readability of your content.
Anyway, its only been 3 days, but I am already noticing some great results (even if you don't include the enhanced commission rate). I am getting an extra 15-20% clicks each day and the conversion rates for those clicking the ads is much much higher than the text link clicks - at about 20%.
As a percentage of impressions, click-throughs are 2% for these ads alone.
So, I will be keeping these native ads on my site even after the April promotion.
Give it a try and I would love to hear other people's experiences and results of using Native Ads?
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