What The Heck Is Organic Traffic?!

Last Update: February 13, 2017

I've been seeing and hearing the words, "organic traffic." What the heck is everyone talking about?

Ask me about organic vegetables and I can tell you lots. No pesticides, clean food, no GMOS... grass fed beef, cage free chickens...yadda, yadda, yadda.

Ask me about organic traffic and my eyes glaze over, my brain turns to mush, and I act like a deer caught in headlights.

So I set out on a mission to search for the meaning of this organic traffic that has had me baffled and befuddled for so long. This is what I found:

There are basically two kinds of traffic that comes to your website.

Who knew?

  • direct traffic
  • organic traffic

Let's take a look at Direct traffic.

Direct traffic is the most common; it is people visiting your site without having been referred by another source. In other words, your traffic didn't enter your website because someone clicked on a link from a search engine, Facebook, or another website with a link for visitors to follow.

Most of the time, direct traffic enters your site because the visitor has manually typed in the URL of your website. This happens when someone has book marked your site or when customers enter your site through a log in screen.

Organic Traffic

This appears to be the holy grail of website traffic.

Visitors find your site through a search engine such as Google or Bing. Organic traffic is directly related to SEO. High ranking in Google for using rich keywords drives organic traffic to your website.

So How Do You Get Organic Traffic To Your Site?

  • content, content, content
  • consistent, regular blogging
  • competitive keywords
  • Have I mentioned content?

Why Is It So Important To Understand Traffic To Your Website?

  • having a handle on your website's traffic is essential if you want to achieve optimization
  • understanding your audience (traffic) helps you write better content

So there you have it folks. Mission accomplished!

Happy Driving!


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Recent messages
mickeyb123 Premium
A (relatively) concise explanation of the two basic types of traffic and well done!
amgolf Premium
This is the thing
I am finding.
tjandro1 Premium
Thanks Kathy, well explained!
jtaienao Premium
Thanks Kathy for clearing things up.
Massagearroo Premium
Thanks Kathy, I've only just learned about low hanging fruit never mind organic traffic and I won't tell you what picture I had in my awful head.haha.