Terrible referral rate!
Published on September 20, 2016
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
So, I have been with WA for roughly six weeks now, and I seem to be making a steady amount of referrals.
The problem is, none are completing their account profile! They are signing up, having a quick browse, and then leaving again.
I have made 21 referrals, and only three have completed their account profile!!
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And to make matters worse, 3 of those were friends from work, of which 2 completed their account profile set-up.
So that's 18 organic referrals, and only 1 of which have completed their account!
I guess the problem is this: There was a popular FBook ad promoting the use of casinos over scratchcards, and someone commented by saying that he had written an affiliate article and he was still getting a commission from it. Many people jumped on this asking him how he did it. I saw the opportunity to try to promote WA, and I posted my affiliate link explaining that Wealthy Affiliate can teach anyone.
I woke the next day to find I'd made three referrals, and three weeks later I am still making referrals, although none show the slightest bit of interest.
The lesson of the story: always "target" your target audience (obviously).
It's going to be tough maintaining a 5% conversion rate when I cannot even keep a 5% profile account set up rate :(
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