Please Stop...My Eyes Are Bleeding
Published on September 21, 2012
Published on Wealthy Affiliate — a platform for building real online businesses with modern training and AI.
There's something that I run into every single day surfing around the web and to be honest it kind of makes me sad.
You find this really cool website and the author has a ton of cool things to say.
There's only one problem...
All the content on the site is crafted in such a way
that it can barely be read because there is absolutely
no space to give the eyes a break and it is almost
impossible to keep reading even though you know
somewhere in that giant wall of text is some really
great information, maybe a good joke or at minimum
a really cool story. The author does not realize that
people are going to have to read what he has written
it it is virtually impossible.
I move on to get my information somewhere else because after about 2 minutes I feel like my eyes are bleeding from the strain.
White space is very important in content writing.
- It is much easier on the eyes.
- It is certainly easier for the reader to take in everything you have to say if it is written in small bursts.
- You can actually use the breaks to convey emotion or provoke thought process in your readers.
Leave it sit out there on a line by itself as to say to your reader "think about that for a second" then continue on to answer the question for them.
As writers this is something we need to practice every time we write.
Just a small tip that will make a huge difference.
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